The election cycle of the
US office of president has become a focal point around which many campaigns of fake news are organized.
2016 election cycle Fake news websites played a large part in the online news community during the election, reinforced by extreme exposure on Facebook and Google. Approximately 115 pro-Trump fake stories were shared on Facebook a total of 30 million times, and 41 pro-Clinton fake stories shared a total of 7.6 million times. There were two main reasons for creating fake news: economical and ideological. Some fake news providers seek to advance candidates they favor. The Romanian man who ran
endingthefed.com, for example, claims that he started the site mainly to help Donald Trump's campaign. •
Denver Guardian – known for anti-Hillary Clinton articles •
Disinfomedia – anti-right articles that aimed to trick alt-rights •
NewsPunch – inflammatory for both sides as well as conspiratorial •
SubjectPolitics.com – known for anti-Hillary Clinton articles
Social media Professor
Philip N. Howard of the
University of Oxford found that about one half of all news on
Twitter directed at
Michigan prior to the election was junk or fake. The other half came from real news sources. Criticized for failing to stop fake news from spreading on its platform during the 2016 election,
Facebook thought that the problem could be solved by engineering, until May 2017 when it announced plans to hire 3,000 content reviewers. Fraudulent stories during the
2016 U.S. presidential election popularized on Facebook included a viral post that
Pope Francis and actor
Denzel Washington had endorsed
Donald Trump.
BuzzFeed News found that on Facebook during the last three months of the election, fake news stories received more attention than real news stories. It was discovered that the top twenty fake news stories had 8,711,000 shares, reactions, and comments, while the top twenty real news stories were only shared, commented on, and reacted to 7,367,000 times. One prominent fraudulent news story released after the election—that protesters at anti-Trump rallies in Austin, Texas, were "bused in"—started as a tweet by one individual with 40 Twitter followers. Over the next three days, the tweet was shared at least 16,000 times on Twitter and 350,000 times on Facebook, and promoted in the conservative blogosphere, before the individual stated that he had fabricated his assertions. Shortly after the election, Obama again commented on the problem, saying in an appearance with
German Chancellor Angela Merkel: "if we can't discriminate between serious arguments and propaganda, then we have problems". President Trump also commented significantly on fake news, creating the
Fake News Awards to highlight real news outlets that publicly "misrepresented" him.
"Pizzagate" In early November 2016, fake news sites and Internet forums falsely implicated the restaurant
Comet Ping Pong and
Democratic Party figures as part of a fictitious
child trafficking ring, which was dubbed "
Pizzagate". The conspiracy theory was debunked by the fact-checking website
Snopes.com,
The New York Times, and
Fox News. The restaurant's owners and staff were harassed and threatened on social media. After threats, Comet Ping Pong increased security for concerts held inside its premises. Days after the attack,
Hillary Clinton spoke out on the dangers of fake news in a tribute speech to retiring Senator
Harry Reid at the
U.S. Capitol. Clinton called the spread of fraudulent news and fabricated propaganda an epidemic that flowed through social media. According to Will Robinson, a Democratic consultant and a founding partner of New Media Firm, "This is the first post-mass media election in which, for the first time in U.S. history, more significant amounts of money will be spent on social media and digital than on broadcast." Glen Bolger, a partner at Public Opinion Strategies, a leading Republican polling firm, predicted that "If you like clean, positive, issue-oriented campaigns, you're going to be disappointed. It's going to be rough and tumble." In December Facebook and Twitter disabled a global network of 900 pages, groups and accounts sending pro-Trump messages. The fake news accounts managed to avoid detection as being inauthentic, and they used photos generated with the aid of artificial intelligence. The campaign was based in the U.S. and Vietnam. "There's no question that social media has really changed the way that we talk about politics," said Deen Freelon, a media professor at the University of North Carolina at Chapel Hill. "The No. 1 example is our president who, whether you like him or not, uses social media in ways that are unprecedented for a president and I would say any politician." A 2019 article in
USA Today stated that "[In the 2020 election,] with so many people running for president and so many bad actors trying to spread disinformation about them, it will be difficult to determine what is 'fake news' and who created it. The question is not if or when there will be disinformation campaigns, because they have already started." == Notable examples of fake news websites ==