In his early career, Francis did a series of shorts for
Comedy Central (then known as Paramount Comedy) called
Stars in Their Houses. Some of the shorts can be found on
YouTube. His major television breakthrough occurred when Channel 4 offered him a £250,000 deal to produce a series based on his television characters, such as his previous roles as Bobby Stark and Barry Gibson, and in 2002, ''
Bo' Selecta! was born. The series featured Francis portraying a series of celebrities by wearing face masks to impersonate them, as well as portraying the main, non-celebrity character, Avid Merrion. The programme lasted for five series, airing between 2002 and 2006, however, the last two series were only loosely based on the original three. Series 4 was subtitled A Bear's Tail, and was based on another of his characters, The Bear. Series 5 returned to Avid Merrion and was called Bo! in the USA''. Following the axing of ''Bo' Selecta!
, Francis took one of the series characters, Keith Lemon, and created a brand new show, Keith Lemon's Very Brilliant World Tour, which aired on ITV2 in April 2008. The show was a success, and subsequently, Francis created another new show featuring Lemon, Celebrity Juice, which aired for 26 series between 2008 and 2022. Lemon also co-hosted Sing If You Can (2011) with Stacey Solomon and Keith Lemon's LemonAid'' (2012) on ITV. at the
2012 Cannes Film Festival In 2012, he was the protagonist in his feature film debut in the self-titled
Keith Lemon: The Film, alongside
Kelly Brook. Francis has since presented and/or appeared in numerous other ITV2 programmes in character as Lemon, including
Through the Keyhole (2013–2019),
The Keith Lemon Sketch Show (2015–2016),
The Keith & Paddy Picture Show (2017–2018), alongside
Paddy McGuinness and
Shopping with Keith Lemon (2019–2023). Francis had a cameo in
Rocketman, the 2019
Elton John biopic, playing a shop worker named Pete. Talking about a scrapped pilot for a Bo Selecta reboot, Francis retired the character of Keith Lemon, saying "Keith Lemon is, well, I'll never kill any characters off... I don't ever kill any characters off. Apart from if it's one that someone is really upset by. Then you don't do it anymore, because you only d**k about to put smiles on people's faces.". Francis continues to producing content for his YouTube, where he posts sketches in the vein of Selecta and other characters. In early 2024, Francis went on tour, starring in
My First Time. He competed on
The Great Stand Up to Cancer Bake Off (a charity special of
The Great British Bake Off) in 2024 where he won the second episode of the 7th series. On Monday 21 October 2024, he made a one-off cameo appearance in the West End Production of Back to the Future the Musical as Strickland at the London Adelphi Theatre for Back to the Future Day. ==Personal life==