MarketGiant Bomb
Company Profile

Giant Bomb

Giant Bomb is an American video game website and wiki that includes personality-driven gaming videos, commentary, news and reviews, created by former GameSpot editors Jeff Gerstmann and Ryan Davis. The website was voted by Time magazine as one of the Top 50 websites of 2011. In 2018 Variety Magazine said that Giant Bomb had "redefined what it meant to be a video game website." Originally part of Whiskey Media, the website was acquired by CBS Interactive in March 2012 before being sold to Red Ventures in 2020, then to Fandom in 2022. As of 2025, the site is independently owned by Jeffinitely, LLC, a company formed by Giant Bomb's co-owners Jeff Bakalar and Jeff Grubb.

History
GameSpot departures, origins under Whiskey Media (2007–2011) Jeff Gerstmann was terminated from his position as the editorial director of GameSpot on November 28, 2007. Giant Bomb announced two opening vacancies in 2014 for senior editor and video producer positions. At the same time, Caravella announced that he was moving from San Francisco to his home-town in New York following the birth of his second child. In addition to the two new staff members, Caravella and Navarro would open a new studio in CBS Interactive's New York offices. The reasoning for expansion stemmed from having the two offices recording simultaneously to increase the variety of content and subsequently not competing for studio time and people, while also giving the opportunity for the new staff members to establish themselves and freshen up the content being made in San Francisco. The new hires were announced as Game Informer staff members Dan Ryckert and Jason Oestreicher, who had worked at Game Informer since 2009 and 2011 respectively. In December 2014, Klepek announced his departure from the website. In his final post, Klepek thanked the staff and the Giant Bomb community, saying "Until Giant Bomb, I held a devil-may-care attitude about my employment, and no place kept my attention very long. It's not to suggest I've never cared about my work before Giant Bomb, but I never loved where I worked until strolling into the Whiskey Media offices back in 2011." Klepek later announced that he would be joining Kotaku as a senior reporter. In May 2015, Austin Walker joined the editorial team at Giant Bomb, working out of the New York offices alongside Caravella and Navarro. Walker announced his departure from the website in June 2016 to become the editor-in-chief for Waypoint, later hiring fellow Giant Bomb alumnus Klepek as well. In September 2016, Ryckert announced he would be permanently relocating to the New York office at the start of the new year, with a new hire scheduled to join the San Francisco office in the following months. Scanlon, blinking white guy meme, and departure (2017–2019) . A GIF image of video producer Drew Scanlon, nicknamed the "Blinking White Guy" GIF, became an Internet meme in February 2017 after becoming viral on Twitter. The reaction GIF, which originated from an episode of the video series Unprofessional Fridays in 2013, was noted by Mashable for its versatility in being used as a reaction in tweets. The meme has resulted in multiple tweets accruing hundreds of thousands of retweets and likes while Cosmopolitan magazine called it "the most relatable meme ever". In interviews with BuzzFeed and The Guardian, Scanlon commented on his approval of the meme and noted how people separate the real person behind it, saying "I do feel fairly removed." That same week, San Francisco Chronicles SF Gate website reported that Scanlon had announced that he was leaving Giant Bomb at the end of the month. Going into more detail on the Giant Bombcast, Scanlon explained his intention to begin a Patreon-funded solo documentary project titled "Cloth Map" and joked with Gerstmann about the timing of the blinking meme going viral coinciding with his announcement, despite informing his colleagues of the decision weeks before. On May 1, 2017, Giant Bomb announced that Abby Russell and former intern Ben Pack would be joining the Giant Bomb East and West offices respectively, with additional hires planned for later in the year. Caravella commented on the hires of Russell and Pack, saying that "Gaming culture has changed so much over the last decade and there are so many new voices that need a chance to be heard. I have always felt very lucky to have been there since the beginning of our industry, but it's also fascinating to me now to get the perspectives of people that weren't there." In November 2017 the site announced that a new video producer, Jan Ochoa, had taken the seat vacated by Scanlon. Remote work, acquisition by Red Ventures, Nextlander departures, and new contractors (2020–2021) In January 2020, Dan Ryckert announced his departure from the site, having accepted a position as a podcast producer for WWE. The following March, both offices were closed in response to the COVID-19 pandemic, forcing the staff to work remotely from their homes. In September 2020, ViacomCBS announced the sale of CNET and related websites to the Red Ventures marketing firm for 500 million. Jeff Gerstmann later confirmed that Giant Bomb was among the sites included in the sale. The following October, Abby Russell announced that she would be departing the site at the end of November 2020. In January 2021, Ben Pack announced he would be leaving the site after the Game of the Year discussions concluded later that month. The same month, longtime Giant Beastcast co-host Jeff Bakalar of CNET was named Head of Content Development and Strategy for Giant Bomb. In May 2021, Vinny Caravella, Alex Navarro, and Brad Shoemaker announced that they were leaving the site, effectively leading to the closure of the New York studio. The three later established a new podcast and streaming project, "Nextlander", the following month, gaining over 5000 Patreon subscribers within its first day of activity. In a statement made to GameSpot following the departures, Gerstmann confirmed that they would be "using this as an opportunity to rethink what this site is. It's a chance to introduce new personalities from different backgrounds and explore categories and topics that [Giant Bomb] never have before." On the June 8, 2021, episode of the Giant Bombcast, Giant Bomb confirmed that in addition to hiring new on-camera and production staff, multiple others who had appeared as guests in previous Giant Bomb content would be joining as contractors and contributing new shows and content, including Danny O'Dwyer of Noclip; Jeff Grubb of VentureBeat; Tamoor Hussain and Lucy James of GameSpot; Evil Uno of All Elite Wrestling; actors Matt Shipman and Janina Gavankar; and Giant Bomb alumni Ryckert and Pack. In October 2021, Giant Bomb announced that YouTube video producer Jess O'Brien, who had been assisting Giant Bomb in a contractor role, would be joining the site as a full-time employee. Gerstmann confirmed in a later episode of the Giant Bombcast that the San Francisco office would be closing and the site would be permanently shifting to a remote work environment. Gerstmann's firing, reorganization, and acquisition by Fandom (2022–2025) On June 6, 2022, Giant Bomb announced Jeff Gerstmann's departure from the website. The following day, Gerstmann confirmed he would be starting a new independent podcast, "The Jeff Gerstmann Show", funded via Patreon. Gerstmann elaborated in the podcast's first episode later that day that the decision to leave Giant Bomb was a result of feeling overly stressed and creatively stifled by the increasing bureaucracy and time spent on business and management while working under a corporation, coupled with a desire to spend more time focusing on the actual production of content and the discussion of games and the industry. Gerstmann elaborated further in the October 25 episode of the podcast, stating that he "got fired three weeks before [he] was going to quit;" while uncertain as to the exact circumstances surrounding his dismissal, he noted that he had become disillusioned at that time, as it had become clear that his goals for the website would not be possible under their parent company. On the same day as Gerstmann's podcast began, Giant Bomb announced a reorganization focused on a core crew of nine personalities. In addition to Rorie, Oestreicher, Ochoa, Bakalar, and O'Brien, Tamoor Hussain and Lucy James would be joining Giant Bomb while also remaining part of GameSpot editorial team, with Jeff Grubb joining the site full time and producing a daily news show, Game Mess Mornings, as well. Former editor Dan Ryckert would also be returning to the site, now in a creative director position. On October 3, 2022, Fandom, Inc. announced that they had acquired multiple entertainment websites from Red Ventures, including Giant Bomb. On January 19, 2023, several employees of various Fandom websites were laid off, including Oestreicher and O'Brien. On the March 14, 2023, episode of the Giant Bombcast, Matthew Rorie announced he would be departing the site at the end of the week. Independence (2025–present) In March 2025, Giant Bomb and GameSpot launched the Power Block, a shared streaming block made up of content from both websites. However, conflict arose in April after Fandom management forced all streaming activities to be halted, along with placing content restrictions on the site due to "brand safety" concerns. This culminated on April 30, with episode #888 of the Giant Bombcast, in which the staff openly mocked these changes, being removed shortly after release; the following day, Grubb confirmed he was no longer employed at Giant Bomb, while Ryckert and longtime contributor Mike Minotti stated they would no longer be appearing on the site due to disagreement with Fandom's treatment of Grubb and direction for ''Giant Bomb's'' future. One week later during a live Giant Bombcast recording at PAX East, Grubb and Bakalar announced that the two had purchased the site from Fandom, and would be sharing ownership with Ryckert, Ochoa, and Minotti. The staff confirmed that funding would primarily be driven by premium subscriptions and merchandise sales going forward. ==Main features==
Main features
Giant Bombs editorial content is described as lighter and looser than the traditional news and review video game websites, focusing on video content with the intent of being humorous and entertaining. Quick Look videos The site regularly posts Quick Looks, 20-90 minute videos showing unedited gameplay footage of a single game, featuring uncensored commentary from staff members playing the game, or watching others play. Video game YouTube celebrity John "TotalBiscuit" Bain, who modelled his own video series WTF is... after Quick Looks, describes this new video format as a mix of both entertainment and critique, combined with the essence of a Let's Play video. Nicholson Baker of The New Yorker described the podcast as "charmingly garrulous" and compared it with Car Talk in 2011, In July 2014, Metacritic listed Giant Bomb as having over 840 reviews in its records, with more than 470 of them positive, more than 250 being mixed and over 110 of them being negative. Of those reviews, 30% were higher than the average critic, 3% the same and 67% were lower. In contrast to their time working for GameSpot, Davis had said that reviews are not representative of Giant Bomb as an entity but are very personalised saying that, "as far as the review process goes, we're being very open about a review being that person's perspective. When a review has to represent an entire organization's perspective on a game, that's where you can run into trouble." During a video game reviews conference on Rock, Paper, Shotgun in 2008, Gerstmann outlined his approach to reviews. Emphasizing the idea of reviews now being more subjective and less objective from the seventh generation video game consoles onwards, due to the audience of video games and video game culture becoming more widespread, Gerstmann said that assisting readers on a given game rather than giving a definite view of it is the direction in which video game reviews are moving towards. Game of the year awards of WWE is said to be a fan of The Legend of Zelda series. Rhodes wrote an in-character article for Giant Bomb as Stardust (pictured) detailing his top 10 video games of 2014. The annual game of the year awards features multiple podcasts which are live-recordings of the staff's deliberations. Additional comical awards created by Giant Bomb has included the Best Use of Nolan North, otherwise known as The Northies, an award North himself acknowledged. During the awards week, individual top 10 games of the year are posted from each staff member. Celebrity top 10 guest game of the year articles from outside of the video game industry include horror and science fiction film director John Carpenter and WWE professional wrestlers Stardust and Xavier Woods. Community content Users on Giant Bomb have the ability to create blogs, keep track of their game collections, and add information to game entries. Additionally, the site has message boards, saying that "building a community of people ... is a big part of what Giant Bomb is all about". Giant Bomb allows users to contribute to collaborative wiki-based game guides. In Quests users earned experience points and level up in a social gaming element that, "give users incentives to create more content". Wiki-database The Giant Bomb video game wiki-database, which opened with the full site launched in July 2008, combines a structured wiki with a relational database and is editable by registered users of the site. Submissions are approved by appointed wiki moderators before being accepted, but experienced users may forgo this process. The wiki's design has been described as built around the interactivity of video games in contrast to existing wiki models. TechCrunch compares the wiki-database to Wetpaint, Engadget, and its own Crunchbase, which was based on a predecessor of Giant Bomb, Whiskey Media's now retired website Political Base. Ernest W. Adams credited the wiki-database for its use during his research for the writing of his book Fundamentals of Game Design. Paid subscription service Described by Variety as "a prototypical version of the [video game] crowdfunding revolution that dawned a few years later," Giant Bombs paid subscription service launched in September 2010, featuring additional videos, livestreams, and ad-free podcasts exclusive to premium members. In June 2011, Whiskey Media's Mike Tatum reported that they were nearing 10,000 premium members. The paid subscription model has become Giant Bombs primary source of income in the wake of ad filtering services such as Adblock Plus. In addition to video games, subscription content features coverage of other subjects including professional wrestling, Formula 1, and music. Following the site going independent in 2025, the price of a subscription was increased to account for the lack of corporate backing. However, while the staff confirmed that the majority of content produced would be free, subscribers would continue to receive ad-free podcasts, additional benefits for the site's Discord server as well as access to new and archived premium-only audio and video content. ==Corporate affairs and culture==
Corporate affairs and culture
2024 |alt= From left to right: Dan Ryckert, Jeff Bakalar, Jan Ochoa, Mike Minotti and Jeff Grubb Giant Bomb is known for its alternate method of video game journalism, described as, "not looking to take over the world, they've got a very small editorial team that's very focused on covering the things they want covered and that's it." ==Reception==
Reception
In voting the website into its Top 50 websites of 2011, Harry McCracken of Time magazine described Giant Bomb as having, "news, reviews and video — all looser, funnier and more opinionated than much of the stuff on game sites owned by larger media companies." In January 2012 it was announced that Vox Media had hired several names from gaming journalism to launch Polygon including Editor-in-Chiefs of Joystiq and Kotaku, Chris Grant and Brian Crecente. When asked why he thought there was room for another video game website, Grant said that, "The only site I would really look at and say they have enviable technology is Giant Bomb; nothing else out there has anything that's really attractive." ==Criticisms and controversies==
Criticisms and controversies
During an interview with MSNBC on MSNBC Live, Brianna Wu criticized Giant Bomb, whose staff entirely consisted of white men at the time, for not posting news coverage of the Gamergate harassment campaign against women in the games industry. An article by Patrick Klepek detailing Wu's Gamergate-related harassment was posted that day, as acknowledged by the BBC on its BBC Online service in their coverage of Gamergate and Wu herself in a subsequent interview with PBS's PBS NewsHour. ==Impact==
Impact
Giant Bomb is credited with being an innovator within video game journalism, avoiding many of its downfalls and continuing growth where other companies in the medium have had to downsize or close down completely. Due to ad filtering, the advertisements that have been common in video game journalism websites are becoming less viable. Websites such as Giant Bomb, ScrewAttack, and Penny-Arcade have received praise for their success in their paid subscription models. In addition, as print-based gaming journalism was superseded by web-based gaming journalism, large gaming journalism websites such as IGN and GameSpot are now under threat from YouTube celebrities and video game players creating their own live-streaming channels on Twitch. Greg Miller cites the founding ethos of Giant Bomb and discussions with Gerstmann as a factor for leaving IGN to start Kinda Funny in 2015. ==References==
tickerdossier.comtickerdossier.substack.com