He is the voice of the paddock reporter in the
Codemasters F1 2010 game and in the sequel
F1 2011. In
F1 2012,
F1 2013, and
F1 2014, he guides the player through the games' respective menus, and in
F1 2015 through
F1 25 he is a commentator during in-game sessions alongside
Anthony Davidson and, in the latter of which,
Natalie Pinkham as well as
Naomi Schiff. Since
F1 22, he was one of the two main English commentators to choose. The other main English commentator was Alex Jacques from
Channel 4. Croft also voiced the character of Lofty Crofty in the European release of
Planes (2013). The character was the European equivalent of Colin Cowling. In 2023, Croft recorded sections of him speaking to be used on rapper
IDK's 2023 album,
F65. Croft's voice was also used for the
Coachella performance from the same artist. Alongside
Martin Brundle, Croft commentates on the racing sequences in the film
F1 (2025). ==Radio presenter==