After its revival in 1870, the slogan
Mevaseret Zion (), was added above the main headline, and in October 1871, at the beginning of its second year, it became a weekly publication. The newspaper sought to promote a sense of prosperity in order to attract settlers to the then-
Ottoman Palestine, including publications of travel stories by
Yehoshua Yellin, which began starting in issue 19 of 1871, as well as articles by Rabbi
Judah Alkalai, who promoted the idea that it was a
mitzvah to make
Aliyah. The paper also featured attacks against Rabbi Aharon Yehuda Leib Horowitz, who encouraged Jews to
immigrate to the United States. All printed material was under the editorship of Frumkin and his opinions. In 1882,
Eliezer Ben-Yehuda became the executive editor of the paper, which he had agreed to do under the condition that Frumkin provide lodgings for him and his fiancée, Dvora, and from then until 1883, the newspaper (with Ben-Yehuda as a foreign correspondent) fought against
Alliance Israélite Universelle, as well as the officials of
Edmond James de Rothschild, who, in Ben-Yehuda's opinion, were slowing the development of the Jewish community in Ottoman Palestine. He was a staunch proponent of the
revival of the Hebrew language, as was the paper's editorial staff. In 1883, Frumkin appointed Yaakov Goldman as editor, and Ben-Yehuda went to edit
HaZvi, causing a more moderate political view from
Havetzalet. Some writers that joined following Goldman's appointment included , Bak's grandson,
Naftali Herz Imber, the author of
Hatikvah, Avraham Orenstein,
David Yellin,
Yosef Rivlin, The incident stemmed from a disturbance regarding "hooligans" breaking into a prayer service at the
Western Wall on
Tisha B'Av, and international reaction to the ensuing squabble. == Cultural influence ==