The music video for "Hwaa" was directed by director Paranoid Paradigm of VM Project Architecture production team, After 17 hours of the released, the music video topped No. 1 in both South Korea and worldwide
YouTube trending. Within 24 hours, it surpassed 5 million views, and later surpassed 10 million views in 29 hours. On January 14, the video crossed 20 million views. In a week, the music video surpassed 40 million views. As of June 2021, it has over seventy seven million views on YouTube, while its dance practice version has surpassed three million views. An official lyric video and a choreography version for the song was released on January 18 and 19, respectively.
Synopsis The music video opens with a scene where the members meet their eyes in front of a tree that was once lush but dried and twisted. Singing, "As if a cold winter has struck/the time freezes/and the darkness that seems to contain the brutal wind gets deeper and escapes/Let's erase the endless seasons without weakness/Alone scars on the hot days." Minnie in bright red straight bangs, The group performed as they were blooming flowers against the backdrop of a cool blue snowy field, while Soyeon rapping in a tree nest. The phrase "Fire, burn, and bloom" continues like a spell to set fire to the frozen heart like winter and make spring to bloom. Nattamon Khom Loi from
The Standard Pop wrote that "Combined with deep music In-ear lyrics with the sequence of images and the colour tones in the music video, it represents the passing of the drought to bloom very well." Riddhi Chakraborty of
Rolling Stone India connected the music video with "
Oh My God" and cited the video "moves from cold blues and whites to fiery red as the members embrace their own strength and ability to move past the trials of life." ==Accolades==