A digital environment in business includes every resource that is either a
computer-,
mobile device-, or electronically-based resource in the organization in an integrated system. If an organization conducts business activities through the Internet or any other electronic-based communications system, including
websites,
e-mail,
search engine optimization strategies,
social media marketing,
podcasts,
webinars, and even
voice over IP phone service (
VOIP), they are conducting these activities in a digital environment. As they conduct these activities within their digital environment, they deal with interactions, transactions and relationships with other organizations' digital environments. Ultimately, the global business community participates in a comprehensive digital environment. As organizations see their daily activities within a digital environment, the integrations between the various activities generally become stronger and intentional. Optimum digital environments require communications and integrations within individual devices, such as computers,
servers, mobile devices, and other personal digitally-based devices, as well as communications and integrations between computer
software applications and programs. For example, a digital environment in an organization includes systems of
email servers, storage/data servers,
accounting software programs, web-based applications, customer relationship management (
CRM) applications and websites. An optimum digital environment would include the strategy and implementation of all of those systems, software programs and applications to work in an integrated environment, which allows them to communicate with each other and with other digital environments outside the organization. == Digital communication environments ==