Isan's culture is predominantly
Lao, and has much in common with that of neighboring
Laos. This affinity is shown in the region's cuisine, dress,
temple architecture, festivals, and arts. Isan food has elements most in common with Laos and is somewhat distinct from central
Thai cuisine. The most obvious difference is the consumption of
sticky rice that accompanies almost every meal rather than non-sticky long-grain rice.
French and
Vietnamese influences found in Lao cuisine are absent in Isan. Popular Lao dishes that are also staples in Isan include
tam buk hoong, (
green papaya salad), (in Laotian Lao, the pronunciation is
tam mak hoong, while in central Thai, it's
som tam) larb (meat salad), and
kai yang (grilled chicken). These dishes have spread to other parts of Thailand, but normally in versions that temper the extreme
heat, sourness, and umami from fermented fish (
pla daek, or
pla rah in Central Thai) favored in Isan for the more moderate central Thai palate. Conversely, central Thai food has become popular in Isan. The people of Isan, a mixture of Lao, Vietnamese, Khmer, Mon, Cham, and other Tai groups, famously eat a wide variety of creatures, such as lizards, frogs, and fried insects, such as grasshoppers, crickets, silkworms, and dung beetles. Originally forced by poverty to be creative in finding foods, Isan people now savor these creatures as delicacies or snacks. Food is commonly eaten by hand using sticky rice pressed into a ball with the fingers of the right hand. Soups are a frequent element of any meal, and contain vegetables, herbs, noodles, chunks of fish, balls of ground pork, or a mixture of these. They are eaten using a spoon and chopsticks at the same time. ,
Yasothon The traditional dress of Isan is the
sarong.
Women's sarongs most often have an embroidered border at the hem, while men's are in a checkered pattern. Men also wear a
pakama, a versatile length of cloth which can be used as a belt, a money and document belt, headwear for protection from the sun, a hammock, or a swimsuit. Isan is a center for the production of Thai
silk. The trade received a major boost in the postwar years, when
Jim Thompson popularized Thai silk among Westerners. One of the best-known types of Isan silk is
mut-mee, which is tie-dyed to produce geometric patterns on the thread. The
Buddhist temple (or
wat) is the major feature of most villages. These temples are used for not only religious ceremonies but also festivals, particularly
mor lam, and as assembly halls. They are mostly built in Lao-style, but with less ornamentation than the more elaborate central Thai temples or the Lao-style temples in central Laos.
Lao-style Buddha images are also prevalent, as are
hup taem murals depicting scenes from Buddhist tales and Lao epics like
Sang Sinxay. The people of Isan celebrate many traditional festivals, such as the
Bun Bungfai Rocket Festival. This
fertility rite, originating in pre-Buddhist times, is celebrated in a number of locations both in Isan and in Laos. Other Isan festivals are the
Candle Festival, which marks the start of
vassa in July in Ubon and other locations; the
Silk Festival in Khon Kaen, which promotes local handicrafts; the
Elephant Round-up in Surin; and the
bangfai phayanak or
Naga fireballs of Nong Khai. in
Khorat The main
indigenous music of Isan is
mor lam. It exists in a number of regional variants, plus modern forms. Since the late 1970s it has acquired greater exposure outside the region thanks to the presence of migrant workers in Bangkok. Many
mor lam singers also sing central Thai
luk thung music, and have produced the hybrid
luk thung Isan form. Another form of folk music,
kantrum, is popular with the
Khmer minority in the south.
Mor lam needs a special mention as its festival-type production, which is very commonplace in Isan, has not been exported to other regions. When the locals speak of
mor lam (pronounced ''mor'ram
with stress on the second syllable), one will often hear them say pai doo morram'' ("go see mor'ram"). They are referring to the most common form of evening entertainment in the region. There are
mor lam festivals on Friday or Saturday evenings in most villages. Usually, the rock-festival-sized stage is constructed either in a temple compound or on a sports field. Thousands of people sit on mats on the ground and watch the entertainment. The traditional music and song is accompanied by colorful choreography, executed by a group of up to 50 female (and some
katoey) dancers. The fantastic costumes are changed several times throughout the program, and the transitions are bridged by often-raunchy gags, slapstick comedy, and speeches by local dignitaries. A
mor lam festival is a family affair and the area is surrounded by food and drink stalls. Although there is no tradition of written secular literature in the Isan language, in the latter half of the 20th century the region produced several notable writers, such as
Khamsing Srinawk (who writes in Thai) and
Pira Sudham (who writes in
English). Isan is known for producing a large number of
muay Thai boxers. Many of the boxers from
Srisaket,
Buriram and
Surin are of ethnically
Suai (Kuy),
Lao, or
Khmer. Isan's most famous sportsman is tennis player
Paradorn Srichaphan, whose family is from
Khon Kaen. Marriage and courtship in Isan still mainly follows strict tradition, especially in rural areas, and most young women are married by the time they are 20 years old. Many girls, in spite of the legal requirement, marry as young as 14 to escape poverty, as marriage usually involves a bride dowry paid by the husband to the bride's family. A bride dowry will not normally be less than 40,000 baht, and according to the status of the bride and/or her family, can exceed 300,000 baht. Despite the influence of tradition, in 2013, according to
UNICEF, 191.5 births out of every 1,000 births in Isan were to adolescents aged 15–19. This is four times higher than the 2018 global average of 44 births per 1,000 according to the
World Health Organization (WHO). In September 2019, the
Ministry of Social Development and Human Security set a target to reduce the number of unintended teenage pregnancies countrywide to 25 births per 1,000 by 2026. Isan women rarely have boyfriends until they meet the man they will marry, and tradition requires that the betrothal is then announced. Younger fiancées will be chaperoned, usually by a female friend, brother, or sister while in the company of their future husband. The wedding ceremony usually takes place in the bride's home and is normally officiated by one or several monks or a respected village elder who has been a monk. Young couples are increasingly registering their marriages at the city hall, which they can do if they are over 17. The extended family system is still very much the traditional social structure in Isan, with newlywed couples often living with in-laws or building a home on the family compound or farmland. But it is not unusual for many women to remain single until much later. Tradition demands that the youngest or only daughter continue to live at home to take care of her parents. She is free to marry only when both parents are deceased. There is also the tradition that a woman should "marry up" in status. If a woman is tied to an occupation in a rural area as a farm or business owner, teacher, or similar profession, finding a suitable husband who is prepared to relocate is often not easy. Water buffalo are a regular feature, even in the suburbs, being walked to and from the fields at dawn and dusk. Although rarely used nowadays for working the land, they are considered an important status symbol. The current value (2010) of one head of buffalo is about 20,000 baht (2010: US$620). The cultural separation from central Thailand, combined with the region's poverty and its people's typically dark skin, have led to considerable discrimination against the people of Isan by non-ethnic Thais of Chinese descent. Even though many Isan people now work in the cities rather than in the fields, many hold lower-status jobs such as construction workers, stall vendors, and
tuk-tuk taxi drivers, and discriminatory attitudes have been known to persist among the Thai-Chinese. Nevertheless, Isan food and music have both been enthusiastically adopted and adapted to the tastes of the rest of the country. The process of
Thaification, resulting from central Thais' perceived threat of Lao cultural dominance in the Isan region, has somewhat diluted Isan culture's distinctive character, particularly in the cities and in provinces, such as Khorat, that are closest to the central Thai heartlands and have been under Thai rule the longest. ==Religion==