Shaw's academic writing focusses on modern religion, the arts, gender, and the impact of technology on society. Her book
Gen Z, Explained, was an interdisciplinary study of Generation Z (18 to 25 year olds). As an historian, she focusses on
lived religion, which Robert Orsi describes as "the volatile and unpredictable nature of religious creation".
Miracles in Enlightenment England showed how the experience of miracles in Enlightenment England challenged the elites. Her book
Octavia Daughter of God won the 2012 San Francisco Book Festival History Prize. It described the life of a female
Messiah figure,
Mabel "Octavia" Barltrop, who lived in
Bedford, England, and founded the
Panacea Society in the early twentieth century. The book was commended for showing how, and under what circumstances, a religion grows. The literary critic,
John Carey, writing in
The Sunday Times, praised the book: "Shaw recounts the Panaceans' history with humour, sympathy and understanding". In
The Mystical Turn, a series of five programmes on
BBC Radio 3, Shaw explored the relationship between spirituality and mysticism in the works of Russian artist
Kandinsky and his contemporaries. She writes for the
Financial Times and
Prospect magazine. ==Activism==