In 2005 Rosenthal wrote a book for the general public,
Struck by Lightning: The Curious World of Probabilities, which was a bestseller in Canada and has been published in ten languages. He has also written a graduate textbook on probability theory and co-authored an undergraduate textbook on probability and statistics. He has been interviewed by the media about such diverse topics as crime statistics, pedestrian deaths, gambling probabilities, and television game shows, and has appeared on ''
William Shatner's Weird or What?''. In 2006, Rosenthal did the statistical analysis used by the
Canadian Broadcasting Corporation television
news magazine The Fifth Estate to expose the
Ontario lottery retailer fraud scandal, which was debated in the
Ontario provincial legislature. In 2010 his research with
Albert H. Yoon about the
U.S. Supreme Court was quoted in
The New York Times. He has also written about the
Monty Hall problem. == Honors and awards ==