Eesti Televisioon (
Estonian Television) was launched on 19 July 1955. Before that, television broadcasts in Estonia could only be received from Moscow. The first Estonian-language TV presenter was Ofelia Mikk, whose debut was in the 19 July 1955 test broadcast. Her tenure in television was cut short, because she misspoke out of nervousness. The first tenured presenter for the nascent ETV was
Ruth Peramets-Püss (1927–2005). To find a presenter, a casting competition was held in 1955, but no suitable person was found. By chance, a film in which she starred, was aired on ETV on the day of the competition, and so she was hired.
Kalmer Tennosaar (1928–2004) began as a presenter on 1 January 1956, and subsequently worked as an editor and fellow of music programmes (1957–1962, and then after 1968). He became very popular as the host of a children's songs show "Entel-tentel". Tennosaar later continued his career as a singer. On 1 January 1993, ETV was admitted as a full active member of the
European Broadcasting Union (EBU). From the restoration of independence in 1991 to 31 December 1992, it was a member of the
International Radio and Television Organisation (OIRT). ETV stopped showing commercials in 1998–1999, and has again ceased doing so since 2002: its low-cost advertising rates were damaging the ability of commercial broadcasters to operate. The introduction of a system of
broadcast receiver licences, payable by viewers, was considered, but ultimately rejected in the face of public opposition. In 2002, ETV hosted the
Eurovision Song Contest 2002. On 9 January 2006, ETV launched an Internet news service called ETV24. Broadcasting news on Internet, teletext, and on ETV at night. Until 2007 ETV was operated by Eesti Televisioon, the eponymous broadcasting organisation. Pursuant to the new Estonian National Broadcasting Act passed by the Estonian Parliament on 18 January 2007, Eesti Televisioon merged with
Eesti Raadio (Estonian Radio,
ER) on 1 June 2007 to form the Estonian Public Broadcasting service, or
Eesti Rahvusringhääling (ERR). During the consolidation, the
ETV24 news service was replaced with
ERR Uudised (ERR News). On 1 July 2010, Estonia
completed its transition to
digital terrestrial television, discontinuing all analogue services. An informational on-screen message indicating this was visible on the old ETV frequencies until 5 July 2010. ==Funding and management==