Before JMSN While still in high school, Berishaj started a band originally called Snowhite. This group morphed into
Love Arcade, which got a record label with Atlantic Records in 2005. They put out one album
Love Arcade before they broke up. From 2009-2011, Berishaj released songs under the pseudonym, Christian TV. His songs
1, 2, 3 Turn Around and ''Victoria's Secret
were included in the compilation album Girlfriend Pop
in 2009, with the former also being included on the soundtrack of the 2009 film Fired Up!. Furthermore, he released the single When She Turns 18
in 2010 and the singles I'm In Love
and Love 2 Baby
in 2011, with When She Turns 18
and Love 2 Baby'' both receiving a music video.
2012–2015 Berishaj started his own label, White Room Records and adopted the moniker JMSN. He released his debut album,
Priscilla on January 11, 2012. Berishaj wrote and produced the alternative R&B album, straying from his pop-rock/electropop roots. In the album, he pursues darker emotional themes over melancholic melodies and beats that
The Guardian described as "spaced out" and compared to
The Weeknd. Self-directed videos for "Alone", "Hotel" and "Something" were released to accompany the album's release, while a video for "Girl I Used to Know" was released under his previous stage name. In April, R&B singer
Usher told music magazine
NME that JMSN was his "favorite new act". In August 2012, Berishaj produced "Nibiru" for West Coast rapper
Ab-Soul. Subsequently, in October of the same year, Berishaj announced that he and the rapper would be releasing a collaborative project together. The
lead single for Ab-Soul and JMSN's collaborative album,
Unit 6, titled "You're Gone", features vocals from both artists, as well as production from Berishaj. Recently, Unit 6 was revealed to be shelved due to business disagreements which may or may not make the light of day. After the success of
Priscilla, Berishaj (as JMSN) released his album
Pllaje, on November 5, 2013. This garnered him more acclaim in the community, and he gained recognition in the music industry. Berishaj began collaborating with other artists, like J. Cole and The Game, while releasing
Pllaje's visuals through his YouTube channel for: "Love Myself", "The One" and "Thing U Miss". In 2013, his North American tour took him to over 20 cities where he both opened and headlined the shows. On December 9, 2014 Berishaj released his third album
The Blue Album. In 2015, he toured to promote the album.
2016–present On March 1, 2016, Berishaj released a soulful and jazzy single, "Cruel Intentions". The release of this song was followed by the singles: "Most of All", The first three songs were included on JMSN's third album,
It Is. which was released on May 6, 2016. In August 2016, Berishaj revealed that he is the elusive artist Pearl, shortly after dropping Pearl's new album,
Closer. In a handwritten letter posted to his social media, he wrote, "I started Pearl to have another creative outlet besides JMSN. White Room Records is about freedom. Be what you want to be." On April 28, 2017, JMSN released the album
Whatever Makes U Happy on White Room Records. On September 21, 2018, JMSN released the album
Velvet on White Room Records. On September 3, 2021, JMSN released the album
Heals Me on White Room Records. On October 11, 2023, JMSN released the album
Soft Spot On White Room Records At the end of 2024, the single and title track for his previous album, "Soft Spot", gained attention on social media through a viral snippet of the song's music video. On December 2, a remix version with the rapper
Sada Baby was released. In 2025, his 2023 song "Love Me" was
memed by various Internet users, who compared it to
Drake song intros. == Artistry ==