MarketBill Simmons
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Bill Simmons

William John Simmons III is an American podcaster, sportswriter, and cultural critic who is the founder and CEO of the sports and pop culture website The Ringer. Simmons first gained attention with his website as "The Boston Sports Guy" and was recruited by ESPN in 2001, where he eventually operated the website Grantland and worked for until 2015. At ESPN, he wrote for ESPN.com, hosted his own podcast on ESPN.com titled The B.S. Report and was an analyst for two years on NBA Countdown.

Early life and education
Simmons was born on September 25, 1969, to William Simmons and Jan Corbo. His father was a school administrator, Molly Clark, is a doctor. In 1988, he completed a postgraduate year at Choate Rosemary Hall, a prep school located in Wallingford, Connecticut. As a child, Simmons read David Halberstam's book The Breaks of the Game, which he credited as the single most formative development in his sportswriting career. While attending the College of the Holy Cross, Simmons wrote a column for the school paper, The Crusader, called "Ramblings" and later became the paper's sports editor. ==Career==
Career
Origins For eight years following grad school, Simmons lived in Charlestown working various jobs. mainly "answering phones... organizing food runs, [and] working on the Sunday football scores section." unable to get a newspaper job, Simmons "badgered" into giving him a column, and he started the web site BostonSportsGuy.com while working as a bartender and waiter at night. His second column was "Is Clemens the Antichrist?", which became one of the most e-mailed articles on the site that year. In the first sixteen months Simmons wrote for Page 2, its viewership doubled. Simmons wrote a column per month for his page titled "Sports Guy's World." As a lead columnist, conceived the idea for 30 for 30, a series of 30 documentaries commemorating the 30th year of the "ESPN era." The series premiered in October 2009, with "King's Ransom" directed by Peter Berg. Simmons served as executive producer on the project until he left ESPN in 2015. In May 2007, Simmons began a podcast for ESPN.com called Eye of the Sportsguy. In June 2007, the podcast was changed to The B.S. Report with a new theme song written by Ronald Jenkees. Simmons created one or two hour-long podcasts a week, generally carrying one theme throughout, talking to everyone from sports and media notables to his friends. averaging 2 million downloads a month. Simmons began writing a bi-weekly but convinced ESPN after three years to give him 1,200 words. In October 2007, it was announced that Simmons joined the television series E:60 as a special contributor. In May 2010, it was reported that Simmons and ESPN came to an agreement on a new contract, although no official announcement was made on the terms. Since 2009, Simmons has also been a moderator and panelist at the annual MIT Sloan Sports Analytics Conference. Starting in the 2012-2013 NBA season, Simmons joined the NBA Countdown pregame show as a panelist/contributor during ESPN/ABC's coverage of the NBA. He left the show prior to the 2014–2015 season in order to debut The Grantland Basketball Show, ESPN's first Grantland-branded television program. ESPN announced in May 2015 that Simmons' contract, which was due to expire in September 2015, would not be renewed. Jimmy Kimmel Live! In the summer of 2002, Jimmy Kimmel began trying convince Simmons to write for his new late-night talk show, which was to premiere after Super Bowl XXXVII the following winter. Simmons refused for most of the summer because he did not want to cut back on his columns and move to the West Coast away from his family and Boston teams. Simmons left Boston and moved to California in November 2002 and began working in April 2003 as a comedy writer for the Jimmy Kimmel Live!. Simmons has since referred to it as "the best move [he] ever made." after a year and a half of writing for the show, in to focus full-time on his column. The website's name was a reference to deceased sportswriter Grantland Rice, Sports blog Deadspin had previously reported in 2010 that Simmons was working on a "top secret editorial project." Some key contributors to the website included Jalen Rose, Zach Lowe, Kirk Goldsberry and Wesley Morris. In August 2014, ESPN announced that Simmons would be leaving NBA Countdown to produce an 18 episode primetime show for ESPN through his site called The Grantland Basketball Show—later changed to The Grantland Basketball Hour—which would debut in October 2014. In these episodes, Simmons discussed NBA-related current events as well as some of his more popular sports columns with his co-host Jalen Rose. Special guests included fellow journalists, pop culture celebrities, as well as current and former coaches and athletes. Months after ESPN decided not to renew its contract with Simmons, ESPN shut down the Grantland website on October 30, 2015. HBO In July 2015, Simmons announced he had signed a new multi-platform deal with HBO starting in October 2015. As part of this deal, he would host a weekly talk show, Any Given Wednesday. The show premiered on June 22, 2016. It was cancelled in November 2016. Simmons's multimedia deal with the network continued, and he announced plans for future projects at HBO. The documentary aired on HBO on April 10, 2018. In late July 2018, it was revealed HBO decided to renew Simmons's contract to remain with the network moving forward. The Ringer Simmons announced the launch of his new website, The Ringer, on February 17, 2016. The site was to be run as part of his venture, the Bill Simmons Media Group, that launched in the fall of 2015. The media group includes several podcasts focusing on different aspects of sports, pop culture, and technology, and features writers from The Ringer website as podcast hosts. The website also hired a number of staffers who formerly worked with Simmons at Grantland. In May 2017, Vox Media announced it had entered into a deal to provide advertising sales and access to its publishing platform as part of a revenue sharing agreement. Simmons retained editorial control of the website. In February 2020, Simmons announced that Spotify was buying The Ringer for approximately $200 million, with Daniel Ek describing The Ringer as "the new ESPN." Simmons stated that The Ringer would maintain content and editorial independence. At The Ringer, Simmons is CEO, writing less than during his previous endeavors. He also hosts The Bill Simmons Podcast, which regularly rotates through conversations and interviews with Hollywood personalities, professional athletes, other media pundits, old friends, and his family. Regulars include his college roommate Joe House, Sal Iacono, Ryen Russillo, Chuck Klosterman, and Simmons' father. In June 2020, Simmons received criticism for the lack of racial diversity in The Ringer following email comments he made to The New York Times, particularly that: "It's a business. This isn't Open Mic Night." Critics noted that Simmons employed his nephew as a producer and had created a podcast for his teenage daughter. In October 2025, a number of Ringer podcasts, including The Bill Simmons Show, were acquired by Netflix for exclusive video distribution on the Netflix platform. ==Writing==
Writing
On October 1, 2005, Simmons released his first New York Times best-selling book, Now I Can Die in Peace. The book spent five weeks on The New York Times extended best-seller list. The Book of Basketball: The NBA According to the Sports Guy, which was released on October 27, 2009. The book tries to decide who the best players and teams of all time really are and the answers to some of the greatest "What ifs?" in NBA history. It debuted at the top of The New York Times Best Seller list for non-fiction books. ==Style==
Style
When Simmons first started his website, he wrote what he thought friends would enjoy reading because he never understood how people could be sportswriters while claiming they did not care which team won, in the name of journalistic objectivity. He claims that he believed his job was not to get into the heads of the players, but into the heads of his readers, and to do so by updating frequently and being provocative, and get a discussion going with his readers. Simmons' column writing is characterized by mixing sports knowledge, references to pop culture his non-sports-related personal life, his many fantasy sports teams, His columns often mention trips to Las Vegas or other gambling venues with his friends, including blackjack and sports gambling. == Awards and recognition ==
Awards and recognition
In 2007, he was named the 12th-most influential person in online sports by the Sports Business Journal, the highest position on the list for a non-executive. In 2025, he was included in Sports Business Journal's "Influence 125" list, featuring the 125 most influential people in sports business of the past 25 years. ==Controversy==
Controversy
In the past, a frequent column target for Simmons has been former New York Knicks coach and general manager Isiah Thomas. This led to Thomas threatening Simmons on Stephen A. Smith's radio show in early 2006, saying there would be "trouble" if they ever met in the street. Upon a meeting in Las Vegas, they both decided they were entertainers at heart. Remy criticized Simmons for about five minutes during a July 2007 NESN broadcast of a Red Sox–Royals game. Simmons later removed himself from consideration, and Remy was named president. Simmons faced widespread critique in 2013 when he linked local fans' ambivalence about Memphis Grizzlies's chances to lingering trauma surrounding the assassination of Martin Luther King Jr. In September 2017, Simmons voiced his support for Jemele Hill, who became involved in controversy after tweeting her personal views on Donald Trump. In September 2021, The New York Times published an investigation into The Ringer′s workplace culture. It included accusations that Simmons had tried to marginalize The Ringer′s newly formed union, through tactics such as bringing in contract workers and unfollowing writers on Twitter who had expressed support for the union. In April 2022, Simmons drew criticism from current and former NBA players over his comment stating "...fuck Jalen Green" when discussing his choices for the All-Rookie team. Simmons later clarified that the expletive was a joke and not a personal attack, and that he was simply indicating his preference for Herb Jones as a candidate. In May 2022, Simmons hosted Jalen Green as a guest on his podcast, where the two discussed the controversy and cleared the air. In June 2023, when referring to the mutual decision of Spotify and Prince Harry and Meghan, The Duchess of Sussex's Archewell productions to prematurely end a $20 million agreement and part ways after only 12 episodes of a podcast (Meghan's Archetypes podcast) and one holiday special, Simmons labelled the Prince and Duchess "fucking grifters". Simmons (who is an executive at Spotify overseeing podcast innovation and monetization) further stated: The Fucking Grifters'. That's the podcast we should have launched with them. I have got to get drunk one night and tell the story of the Zoom I had with Harry to try and help him with a podcast idea. It's one of my best stories [...] Fuck them. The grifters." Conflicts with ESPN At times, Simmons had tense and public battles with ESPN about creative freedom and censorship. In May 2008, Simmons was embroiled in a dispute with management at ESPN.com. When asked by the editors of Deadspin why he had not written a new column in over two weeks, he said he was writing less because he loved writing his column and believed that he and ESPN had come to an agreement "on creative lines, media criticism rules, the promotion of the column and everything else on ESPN.com" but within a few months all of those things changed. A month before the feud erupted, Simmons was scheduled to interview then-senator Barack Obama for a podcast. Obama was still running against then-senator Hillary Clinton for the Democratic nomination at the time. The controversy revolved around the admission of blogger and pornstar Christian into an ESPN fantasy basketball league. On November 25, 2008, Simmons returned to recording his B.S. Report podcast with a disclaimer that said "The BS Report is a free flowing conversation that occasionally touches on mature subjects." In late 2009, Simmons was punished by ESPN for writing tweets critical of Boston sports radio station WEEI's The Big Show. He was suspended from Twitter for two weeks, though he was still allowed to post tweets about his ongoing book tour. ESPN again suspended him from Twitter in March 2013 after he posted tweets critical of ESPN's First Take. In September 2014, ESPN suspended Simmons for three weeks for criticizing NFL commissioner Roger Goodell's handling of the Ray Rice domestic violence case. On May 8, 2015, ESPN president John Skipper announced that the sports media conglomerate would not be renewing Simmons's contract, which was set to expire in September 2015. On May 15, it was announced Simmons' would no longer be working at ESPN, effective immediately. ==Personal life==
Personal life
Simmons has been married to Kari Simmons since 1999. She is mentioned as "The Sports Gal" in his columns. His father, William Simmons Jr. (born 1947), also referred to as "The Sports Dad", was the superintendent of schools in Easton, Massachusetts, for more than 15 years. Sports Simmons is a devoted fan of Boston's teams, including the Boston Red Sox, New England Patriots, and Boston Celtics. He also says he is a fan of English Premier League football team Tottenham Hotspur, and he has had playful debates on football with previous ESPN colleague David Hirshey, a football columnist and die-hard fan of Tottenham's fierce rival Arsenal. Philanthropy Simmons and his family established the Simmons Family Foundation in 1988. They made a scholarship gift to Northwestern University's Medill School of Journalism to support HBCU graduates. Simmons also donated to the Earl Monroe New Renaissance Basketball School, a charter high school in the Bronx. ==Influence==
Influence
In May 2023, Simmons' reaction of sadness became a meme following the Celtics' Game 7 loss to the Heat. Simmons also has created numerous internet memes, most notably the Ewing Theory (though the idea was originally proposed by a reader New Owner Syndrome, and the Manning Face. Simmons dubbed the name “Dorkapalooza” for the MIT Sloan Sports Analytics Conference. ==References==
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