1997–2001: Early career Kang began his career as a cartoonist in 1997 under his birth name, Kang Do-yeong. He served as a contributor for the
Wonju Yeongseo Newspaper. His early work faced limited commercial success. Of the two publishers that showed interest in his series, one went bankrupt during serialization. During this period, he published work intermittently in various magazines and sports newspapers.
2002: Transition to digital format and breakthrough After working briefly as an illustrator for
Weekly Toto, Kang resigned to focus on digital publishing. In 2002, he launched his personal website,
kangfull.com, In late 2002, Kang signed with
Daum to produce the movie review comic ''Let's Have Fun with Movies''. After its conclusion, he joined the newly established Daum Manhwa-sok-sesang, the precursor to
Daum Webtoon. Although the platform initially emphasized political commentary and essay style comics, Kang departed from these trends to develop a long form, fictional narrative format.
2003–2013: Serialized webtoons Kang serialized
Pure Love Comics on Daum from August 2003 to April 2004. The series averaged 2 million daily page views and reached a total of 60 million views by its conclusion. It was subsequently published as a two volume print manhwa and served as the basis for a 2008 film adaptation. In November 2004, Kang signed a 10 million yen (approximately 100 million won) publishing deal with Japan's Futabasha, which marked a record for South Korean comic exports at the time. In May 2004, he released the horror thriller
Apartment, which follows an unemployed man living in a mysterious apartment complex. A film adaptation directed by
Ahn Byeong-ki, titled
Apt., was released in 2006. The film featured actress
Ko So-young in her return to cinema and altered the protagonist's gender from the original webtoon. These early adaptations are credited with establishing the commercial viability of webtoons as source material for other media. Between November 2004 and April 2005, Kang serialized the romance webtoon
Babo, which centers on a mentally disabled man and his relationships with his sister and a childhood friend. The work was later adapted into a 2008 film starring
Cha Tae-hyun and
Ha Ji-won. In 2006, Kang's influence on the South Korean film industry with webtoon
Pure Love Comics,
Fool,
Apartment, and
Timing, were simultaneously in development for film adaptations. From April 10 to September 28, he serialized
26 Years, fictional thriller focusing on the offspring of individuals affected by the
1980 Gwangju Uprising who plot to assassinate former President
Chun Doo-hwan. Kang considers
26 Years to be the most personally significant work of his career due to its historical and political themes. The webtoon was eventually adapted into a feature film
26 Years after years of production delays. Kang's success as a storyteller also led to his role as a screenwriter for major film productions. He was announced as the writer for the 3D sequel to Bong Joon-ho's 2006 film
The Host in June 2007. Despite a high-profile announcement and a $12 million budget, the project faced production delays and was never realized in its original form. Kang then moved on to other serialized webtoon projects. From June 9 to October 29, 2008, Kang serialized the mystery thriller
The Neighbor. The plot centers on residents of an apartment building who begin to suspect a serial killer lives among them, exploring themes of social apathy. A 2012 film adaptation starring Kim Yoon-jin and Ma Dong-seok became a commercial success, drawing 2.4 million viewers. In August 2010, Kang began serializing
Every Moment of Your Life (also known as
Your Every Moment) on Daum's 'Manhwa-sok-sesang' platform. The series, which ran for six months, reached a total of 150 million views and averaged 2 million daily visitors. Departing from traditional romance, the story is set during a 2012 zombie outbreak in Seoul and follows a protagonist attempting to rescue his family from the city. The work was noted for blending the horror and romance genres, focusing on the emotional impact of the apocalypse. From August 8 to December 6, 2011, Kang serialized the horror-mystery webtoon
Lighting Store on Daum. The narrative focuses on a mysterious shop located at the end of a dark alleyway, which acts as a transition point for souls between life and death. Kang has acknowledged that
Lighting Store is among his most complex works, noting that he intentionally moved away from his usual detailed exposition to allow for more reader interpretation. He suggested that while the plot contains various supernatural vignettes, the overarching emotional core is a woman’s reflection on love and loss. The series was highly successful and was later adapted into a 2024 Disney+ original series, which Kang also scripted. On March 31, 2012, Kang marked his tenth year as a webtoon artist by hosting a book concert,
Kang Full, 10 Years of Romance Comics, at Art Center K in Seoul. The event was the first of its kind for a South Korean webtoon author and featured guest appearances by fellow cartoonists Yoon Tae-ho and Joo Ho-min. During the event, Kang reflected on his career trajectory from his debut with
Everyday Matters to his more complex supernatural thrillers like
Lighting Store. In 2013, Kang serialized his eleventh webtoon,
The Witch from October 18, 2013 to June 20, 2014. The series centers on a man’s efforts to support a woman who has become a social pariah after being blamed for a series of misfortunes surrounding her. Moving away from the supernatural elements of his previous "Universe" works,
The Witch returned to the mystery-romance genre. It was later adapted into a 2025 television drama on Channel A.
2015–present: Kang's action series: Moving, Bridge, and Hidden In February 2015, Kang started serializing
Moving. The narrative centers on a group of high school students possessing superhuman abilities and their parents, who work to protect their children while hiding their own pasts as former government black ops agents. Spanning 45 episodes until September 2015, it became his most extensive work. In November 2015, Kang returned to his earlier format of film commentary with ''Kang Full's Jojo''. Serialized weekly on NCSoft's "Space Conquest" blog, the strip featured reviews of new releases with a focus on character analysis. This project marked a return to the short-form, observational style of his debut work, ''Let's Have Fun with Movies'', following several years of focusing on long-form narrative fiction. In March 2017, Kang released
Bridge, a sequel to
Moving set in the "Kang Full Universe." The webtoon features the protagonists of
Moving (Bong-seok, Hee-su, and Kang-hoon) alongside key characters from
Timing, including Kim Young-tak and Kang Min-hyuk. By placing the physical superhuman abilities of the former alongside the temporal powers of the latter within the same universe,
Bridge creates a cohesive continuity between Kang's supernatural-themed works. In April 2017, Kang Full's webtoon adaptation
Moving was announced as part of future drama line-up of newly established Studio and New, subsidiary of
Next Entertainment World. In 2021,
Moving was announced as a
Disney+ original series, starring
Ryu Seung-ryong,
Han Hyo-joo, and
Jo In-sung. This project, marked Kang's debut as a screenwriter. Directed by
Park In-je, director of the film
Ordinary People (2017) and Netflix series
Kingdom Season 2. Following the conclusion of
Bridge, Kang announced plans for
Hidden, the final installment in a planned trilogy of supernatural action webtoons. Although originally scheduled for serialization in 2019, the project was postponed as Kang shifted his focus to the live-action adaptation of
Moving. During the development of the
Moving television series (2023), Kang incorporated several narrative elements and characters originally intended for
Hidden. This includes the antagonist Frank, a supernatural assassin, and the character Jeon Gye-do. As of 2024, the webtoon version of
Hidden remains unreleased, though Kang has indicated that his work on the Disney+ series has allowed him to expand the "Kang Full Universe" beyond the constraints of the original webtoon format. ==Other work==