MarketKik (app)
Company Profile

Kik (app)

Kik is a freeware instant messaging mobile app from the Canadian company Kik Interactive, available on iOS, iPadOS, visionOS, and Android operating systems.

History
Kik Interactive was founded in 2009 by a group of students from the University of Waterloo in Canada who wished to create new technologies for use on mobile smartphones. Kik Messenger is the first app developed by Kik Interactive, and was released on October 19, 2010. Within 15 days of its release, Kik Messenger reached one million user registrations, with Twitter being credited as a catalyst for the new application's popularity. On November 24, 2010, Research In Motion (RIM) removed Kik Messenger from BlackBerry App World and limited the functionality of the software for its users. RIM also sued Kik Interactive for patent infringement and misuse of trademarks. In October 2013, the companies settled the lawsuit, with the terms undisclosed. In November 2014, Kik announced a $38.3 million Series C funding round and its first acquisition, buying GIF Messenger "Relay". The funding was from Valiant Capital Partners, Millennium Technology Value Partners, and SV Angel. By this time, Kik had raised a total of $70.5 million. On August 16, 2015, Kik received a $50 million investment from Chinese Internet giant Tencent, the parent company of the popular Chinese messaging service WeChat. The investment earned the company a billion dollar valuation. Company CEO Ted Livingston stated Kik's aspirations to become "the WeChat of the West" and said that attracting younger users was an important part of the company's strategy. In March 2016, the arrest of registered sex offender Thomas Paul Keeler II uncovered more than 200 Kik groups dedicated to the distribution and sale of child pornography on the site. In September 2016, CBS News published a story on the murder of 13-year-old Nicole Lovell, highlighting how easy it was to track and abuse children on Kik and calling it a "predator's paradise". Kik released a public statement through CBS on June 3, 2017 stating, "We take online safety very seriously, and we're constantly assessing and improving our trust and safety measures. Nicole Lovell suffered a terrible tragedy and our sincere condolences continue to go out to her family. Since the time of the incident, Kik has taken a variety of proactive measures to help increase safety on our platform." In an online investigation in August 2017, Forbes staffers signed up for the service posing as 14-year-old girls and encountered 20 profiles of charged or sentenced pedophiles. In November 2017, Kik Messenger was removed from the Windows Store. As of 23 January 2018, neither the developers nor Microsoft have provided a statement or an explanation on the removal of the app. In January 2018, Kik updated its Terms of Service and Community Standards to "make Kik a more respectful and fun place". The site also introduced a moderation and trust and safety team to enforce the new community standards. Also in 2017, Kik decided against more VC funding, instead raising nearly $100 million in a high-profile initial coin offering (ICO) on the Ethereum blockchain. In this crowd sale, they sold "Kin" digital tokens to the contributors. In July 2018, the Kin Foundation released the Kinit beta app on the Google Play store, restricted to US residents only. It offers different ways of earning and spending the Kin coin natively; for example, a user can do simple surveys to earn Kin and spend it on digital goods like gift cards. In September 2019, Kik's CEO and founder Ted Livingston, announced in a blog post that Kik Messenger would be shut down on 19 October 2019, with over 100 employees laid off. However this decision was later reversed and in October 2019, Medialab acquired Kik Messenger. ==Features==
Features
A main attraction of Kik that differentiates it from other messaging apps is its anonymity. To register for the Kik service, a user must enter a first and last name, e-mail address, and birth date (which must show that the user is at least 13 years old), and select a username. The Kik registration process does not request or require the entry of a phone number (although the user has the option to enter one As of February 2016, Kik's guide for law enforcement said that the company cannot locate user accounts based on first and last name, e-mail address and/or birth date; the exact username is required to locate a particular account. The guide further said that the company does not have access to content or "historical user data" such as photographs, videos, and the text of conversations, and that photographs and videos are automatically deleted shortly after they are sent. A limited amount of data from a particular account (identified by exact username), including first and last name, birthdate, e-mail address, link to a current profile picture, device-related information, and user location information such as the most recently used IP address, can be preserved for a period of 90 days pending receipt of a valid order from law enforcement. Kik's anonymity has also been cited as a protective safety measure for good faith users, in that "users have screennames; the app doesn't share phone numbers or email addresses." Kik introduced several new user features in 2015, including a full-screen in-chat browser that allows users to find and share content from the web; a feature allowing users to send previously recorded videos in Kik Messenger; and "Kik Codes", which assigns each user a unique code similar to a QR code, making it easier to connect and chat with other users. Kik joined the Virtual Global Taskforce, a global anti-child-abuse organization, in March 2015. Kik began using Microsoft's PhotoDNA in March 2015 to premoderate images added by users. In October 2015, Kik partnered with the Ad Council as part of an anti-bullying campaign. The campaign was featured on the app and Kik released stickers in collaboration with the campaign. Kik released a feature to send GIFs as emojis in November 2015. Kik added SafePhoto to its safety features in October 2016 which "detects, reports, and deletes known child exploitation images" sent through the platform. Kik partnered with ConnectSafely in 2016 to produce a "parents handbook" and joined The Technology Coalition, an anti-sexual exploitation group including Facebook, Google, Twitter and LinkedIn. Bots Kik added promoted chats in 2014, which used bots to converse with users about promoted brands through keywords activating responses. The feature allows companies to communicate with more potential clients than would be possible manually. Promoted messages reach target audiences by gender, country and device. In April 2016, Kik added a bot store to its app, which allows users to order food or products through an automated chat. Third-party companies release bots which will access the company's offerings. The bot shop added a web bubble (also known as "wubbles") feature to allow rich media content to be shared in conversation threads, as well as suggested responses and a feature allowing bots to be active in group threads. An update, released in September 2016, added concierge bots which can give users tips, tutorials, or recommendations within a specific brand. == Security ==
Security
On November 4, 2014, Kik scored 1 out of 7 points on the Electronic Frontier Foundation's secure messaging scorecard. Kik received a point for encryption during transit but lost points because communications are not encrypted with a key to which the provider does not have access, users cannot verify contacts' identities, past messages are not secure if the encryption keys are stolen, the code is not open to independent review, the security design is not properly documented, and there had not been a recent independent security audit. ==Awards and recognition==
Awards and recognition
On October 1, 2014, Sony Music and Kik Interactive were given a Smarties award by the Mobile Marketing Association (MMA) for their global music marketing campaign with One Direction. In October 2016, company CEO Ted Livingston was recognized as Toronto's most brilliant tech innovator by Toronto Life for his work with Kik. Livingston was also recognized for being one of the "Most Creative People in Business" on Fast Companys 2017 list. == Controversies ==
Controversies
Use by minors with explicit content Like many other social media services, Kik has garnered negative attention due to instances of minors exchanging explicit messages and photos with adults, causing law enforcement and the media to frequently express concerns about the app. Automated spam bots have also been used to distribute explicit images and text over Kik Messenger. A state law enforcement official interviewed by The New York Times in February 2016 identified Kik as "the problem app of the moment". Since its acquisition by Medialab, Kik has revamped its policies and launched a variety of tools and resources including a guide for law enforcement and parents. Prior to 2015, Kik Interactive addressed this issue by informing parents and police about their options to combat child exploitation. In March 2015, the company adopted a more aggressive strategy by utilizing Microsoft's PhotoDNA cloud service to automatically detect, delete, and report the distribution of child exploitation images on its app. Some experts have noted that because PhotoDNA operates by comparing images against an existing database of exploitative images, it does not effectively prevent "realtime" online child abuse and may not detect material not yet added to its comparison database. Kik Interactive also began collaborating internationally with law enforcement by joining the Virtual Global Taskforce, a partnership between businesses, child protection agencies, and international police services that combats online child exploitation and abuse. but there is no technical way to enforce the requirement or to guarantee that a minor will not enter a false birthdate. Although Koçulu subsequently published left-pad on GitHub, its sudden removal from npm caused many projects (including Kik itself) to stop working, due to their dependency on the Node and Babel packages. In view of widespread software disruption, npm restored Koçulu's left-pad and made Cameron Westland of Autodesk its maintainer. The incident sparked controversies over the assertion of intellectual property rights and the use of dependencies in software development. ==Cryptocurrency==
Cryptocurrency
Kin is an ERC-20 cryptocurrency token issued on the public Ethereum blockchain. Kin was first announced in early 2017 which marked a pivot in Kik's strategy, a response to difficulties faced from competing with larger social networks such as Facebook. Kin was launched in September 2017 with an initial coin offering (ICO) raising $98 million from 10,000 participants. The purpose of the token is to facilitate value transfers in digital services such as gaming applications and social media, and was initially launched on Kik Messenger to leverage the application's 15 million monthly active users. As of 2019, the enforcement division of the U.S. Securities and Exchange Commission considers the cryptocurrency offering to have been an unregulated security issue and is expected to begin legal action against the company. Kik has challenged the SEC's ability to regulate cryptocurrencies. On September 7, 2017, only days before the Kin ICO, Kik announced that Canadian citizens would be barred from participating, citing weak guidance from the Ontario Securities Commission for the decision. By 2019 the value of Kin had fallen by 99%. == See also ==
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