sticker affixed to draw the consumer's attention.
Label design Some wineries place great importance on the label design while others do not. There are wineries that have not changed their label's design in over 60 years, as in the case of
Château Simone, while others hire designers every year to change it. Labels may include images of works by
Picasso,
Chagall, and other artists, and these may be collector's pieces. The financial success of New World wine attributed to striking label designs has led some European producers to follow suit, as in the case of the redesign of
Mouton Cadet.
Differences by country Wine classification systems differ by country. Wines can be classified by region and area only. For example, there are 151 châteaux in
Bordeaux with "Figeac" and 22 estates in
Burgundy with "Corton" on their labels. In Burgundy, there are 110 appellations in an area only one-fifth the size of Bordeaux. Complicating the system is the fact that it is common for villages to append the name of their most famous vineyard to that of the village. In
Spain and
Portugal, the authenticity of the wine is guaranteed by a seal on the label or a band over the cork under the capsule. Other wineries in a number of countries have followed Chapoutier's lead and have braille available on at least some of their bottles. ==Neck and back labels==