Gleason's first variety series, which aired on the
DuMont Television Network under the title
Cavalcade of Stars, first aired June 4, 1949. The show's first host was comedian
Jack Carter, who was followed by
Jerry Lester. Lester moved to
NBC in June 1950 to host the late-night show
Broadway Open House, a precursor to "The Tonight Show", and Gleason—who had made his mark filling in for
William Bendix as the title character on the first television incarnation of
The Life of Riley sitcom—stepped into
Cavalcade on July 15, 1950 and became an immediate sensation. The show was broadcast live in front of a theater audience, and offered the same kind of
vaudevillian entertainment common to early television revues. Gleason's guests included New York-based performers of stage and screen, including
Bert Wheeler,
Smith and Dale,
Patricia Morison, and
Vivian Blaine. Production values were modest, owing to DuMont's humble facilities and a thrifty sponsor (Quality Drugs, representing most of the nation's drug stores). In 1952,
CBS president
William S. Paley offered Gleason a considerably higher salary to move to that network. The series was retitled
The Jackie Gleason Show and premiered on
CBS Television on September 20, 1952. In 1953, CBS' own orchestral accordionist
John Serry Sr. made a cameo appearance. While much of DuMont's programming archive was destroyed after they ceased broadcasting, a surprising number of
Cavalcade of Stars episodes survive, including several episodes at the
UCLA Film and Television Archive. Additionally, at least 14 Gleason episodes survive at the
Paley Center for Media. In his book
The Forgotten Network, author David Weinstein mentions an unusual aspect of the DuMont network. He notes that while Drug Store Productions was technically the sponsor, they in turn sold the commercial air time to various companies and products. Weinstein notes this as an early example of U.S. network television moving away from the single-sponsor system typical of the early 1950s. He quotes former DuMont executive Ted Bergmann describing the DuMont version as featuring six commercial breaks during the hour, with each break comprising a single one-minute commercial. ==Format==