Matt founded the first Straight Blast Gym in
Salem, Oregon in 1992, in an effort to create a gym that allowed athletes to train with
aliveness. This was the key organizing concept that Thornton created to tie together the various innovations that he had been developing. It included the elimination of the focus on static forms, known in
Japanese martial arts as
kata, that typified most martial arts training in the United States and much of the world at that time. In 1994 a larger gym in
Portland, Oregon was opened, and remains the headquarters for the Straight Blast Gym international association. Thornton's emphasis on training against resisting opponents,
cross training in several martial arts, and inclusion of boxing and wrestling as part of the training were unique for martial arts schools at the time, most of which were focused on Asian fighting systems which emphasized forms and repetitive drills as the methods to gain skills. The timing of the beginnings of the Straight Blast Gym coincided with the first widely popularized mixed martial arts competitions, the
Ultimate Fighting Championship (UFC), which had its first televised match,
UFC 1, in November 1993. The domination of the Brazilian Jiu Jitsu fighter
Royce Gracie simultaneously raised interest in Jiu Jitsu and created the first wave of athletes looking to train effectively for this type of competition. Thornton's training methods seemed better suited to the intense competition of this new MMA arena than highly constrained rules used in martial arts such as
Tae Kwon Do, or those which had little or no full force sparring, such as most forms of
Kung Fu being practiced at the time. As a result Thornton was able to attract a few dedicated mixed martial arts competitors, including
Randy Couture to the gym, and this led to synergistic improvements in the training methods used. Couture went on to become a six-time UFC champion and won the
UFC 13 tournament. Now retired, he continues to reference his training under Thornton at Straight Blast Gym as helpful in his growth as a fighter. Other notable MMA fighters trained by SBG include
John Kavanagh*, former UFC Light Heavyweight Champion
Forrest Griffin, and
Rory Singer, a professional fighter and contestant on the popular reality TV show "
The Ultimate Fighter". SBG is also well known for questioning many other traditions in martial arts training, including the use of Japanese, Chinese and Korean terminology (in English speaking countries), the use of Asian honorifics for teachers, such as Sifu, and the tradition of progression through the ranks via formalized testing. Many norms associated with the Western style of teaching, such as addressing teachers as "coach" were substituted. Recently Thornton has been applying many of his ideas to the discipline of philosophy, where he champions
skepticism, rationality, and the
scientific method and opposes faith based belief systems and
mysticism. He has guest lectured in
philosophy classes on these topics at
Portland State University and other venues. When not travelling to his various affiliates internationally, Thornton coaches at his Portland, Oregon academy. In 2019 Matt released his "Mastering the Mount" Instructional. His first new instructional in 15 years. ==SBG International Association==