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Max Maeder

Maximilian Maeder is a Singaporean Formula Kite professional athlete. He is the reigning Formula Kite World, Asiad, Asian and European champion. He holds the distinction of being the youngest winner in any Olympic sailing class competition, achieving this at the age of 16.

Early life
Maeder was born in Singapore to a family with mixed Eurasian heritage. His father, Valentin Maeder, is a Swiss German and his mother, Hwee Keng (née Teng) Maeder, is Singaporean Chinese. He is the oldest among his siblings and has two younger brothers. By the age of 11, Maeder had already competed in his first competitive pro race. == Career ==
Career
2018–2021: Early career and World No.1 Maeder's achievements began when he won his first competitive tournament in the Formula Kite Asian Championships at Zhuhai in 2018. He later emerged victorious at various tournaments such as the 2021 Formula Kite Youth World Championships (U19), Formula Kite Individual European Championships, Youth Sailing World Championships and KiteFoil World Series. On 20 September 2021, Maeder achieved his highest IKA - Formula Kite men's ranking of World No.1. 2022: World Championships silver In 2022, success continued to follow with his second Formula Kite Youth World Championships (U21), Youth Sailing World Championships and Formula Kite Individual European Championships titles, as well his first Formula Kite Asia-Pacific Championships, Formula Kite Pan American Championships and Semaine Olympique Francaise De Voile victories. 2023: World and Asian Champions In 2023, Maeder began his new season by winning the World Cup Series held on the Spanish island of Mallorca. In July, he achieved a significant milestone by capturing his third consecutive Formula Kite Youth World Championships victory. Additionally, in August, Maeder also secured his first Formula Kite World Championships title. This accomplishment came as he defeated his rival, Toni Vodišek, and set a new record as the youngest winner in any Olympic sailing class competition, all at the age of 16. He finished the season strongly by winning the KiteFoil World Series and clinching his third Youth Sailing World Championships title. 2024: Consecutive World title and Olympic debut Maeder, who was ranked 6th in the world at the time, opened the 2024 season by winning the European Championships. He followed this success with victories at the World Cup Series and the Semaine Olympique Française De Voile. In May, he claimed his second Formula Kite World Championships title by overcoming Italy's Riccardo Pianosi, the world's top-ranked Formula Kite men's sailor, who finished in second place ahead of Austria's Valentin Bontus. That same year, Maeder debuted at the 2024 Summer Olympics in Paris, competing in the Men's Formula Kite. There, he won a bronze medal on 9 August 2024, Singapore's National Day, becoming the youngest Olympic medalist of Singapore at the age of 17. In September, Maeder returns to competing, finishing first place in KiteFoil World Series Austria and 2024 KiteFoil Asian Championships in Daishan, China. == Business and industry endorsements ==
Business and industry endorsements
Maeder is endorsed by several kitesurf and water sports gear companies such as Levitaz, WIP and Flysurfer. In 2024, he also helped the development of his foil and kite with Levitaz and Flysurfer. Maeder has represented Singaporean beverage brand, Yeo's (Yeo Hiap Seng), as a brand ambassador since 2022. He has appeared advertisements for the brand, including digital and physical advertisements for the brand's "New Pioneers" campaign prior the olympics in 2024, as well as a special edition beverage can featuring Maeder. Yeo's also hosted meet & greet sessions for fans of Maeder. Maeder's partnership with Yeo's aligned with a 3-year-sponsorship agreement with the Ng Teng Fong Charitable Foundation, founded by the son of the creator of Far East Organisation, which is the parent company of Yeo's. Maeder has represented Swiss watch brand, Norqain, as a brand ambassador since 2022. Singaporean bank, DBS, announced a four-and-a-half-year collaboration with Maeder. He has appeared in the brand's "Trust Your Spark" campaign in 2024, and took part in private and public engagement sessions hosted by DBS. == Personal life ==
Personal life
Maeder was born on 12 September 2006 in Singapore to Valentin and Hwee Keng (née Teng) Maeder. His father is a Swiss, and his mother is a Chinese Singaporean. He has two younger brothers, Karl and Valentin Jr., who are respectively 2 and 9 years younger. Maeder grew up in a multilingual household; In addition to his native English, Maeder also understands Mandarin, German, Swiss German and French. Maeder was homeschooled growing up. Maeder's parents have helped manage the dive resort, with his mother, Hwee Keng Maeder, being on the board of Wakatobi. Although Maeder had dual nationality of Swiss and Singaporean by birth, he chose to compete for Singapore at the age of 11. He compared the choice of what country to represent with choosing one cuisine to eat for the rest of his life. He stated, "It felt like choosing between chicken rice and cheese fondue" and it was a "easy choice" for him to pick chicken rice (standing for Singapore). In his free time, Maeder enjoys chess. It is his superstition to base his performance in the race on how he did for his chess puzzles on the day. After the 2024 Paris Olympics, Maeder and 9 other Singaporean Olympians participated in an open-top bus parade. == Awards and nominations ==
Awards and nominations
The list of nominations for awards received by and awards won by Maeder are as follows: • Nominated for The Straits Times' Athlete of the Year 2021 • Nominated for The Straits Times' Athlete of the Year 2022 • Won the SNOC Sportsboy of the Year 2022 • Won the SNOC Sportsboy of the Year 2023 • Nominated for Rolex World Sailor of the Year 2023 • Won the SNOC Sportsboy of the Year 2024 • Won Young World Sailor of the Year 2024 == See also ==
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