2019–2020: Early career and initial popularity Higa began
streaming on
Twitch in February 2019, after her streamer friends encouraged her to do so after they saw a clip of her singing on her
Instagram. As her fame grew, her streams evolved to encompass a wider range of activities other than music, such as
falconry, along with spreading conservation awareness. The first episode of the podcast raised US$3,000 for the
American Eagle Foundation. The podcast has also featured speakers from organizations such as
Save the Rhino, the
Exotic Feline Rescue Center, and the
Dian Fossey Gorilla Fund.
Conservation Cast has raised more than US$92,000 with 63 episodes for wildlife protection organizations around the globe. In October 2020, Higa became a part of the board of directors for a wildlife rehabilitation center in Central Texas. Her role focuses on
raptor rehabilitation and
husbandry.
2021: Founding of Alveus Sanctuary On February 10, 2021, Higa held a 21-hour charity stream for her newly founded non-profit exotic animal sanctuary and virtual education center known as
Alveus Sanctuary. The stream was highlighted by an auction that sold off items such as a golden shovel owned by
Sodapoppin,
Gucci loafers owned by
T-Pain, and a signed jersey from
xQc. The most expensive item auctioned off was a 1-hour gaming session with
streamer and former professional
CS:GO player
Shroud, purchased by fellow streamer
Ludwig Ahgren for US$53,000. Shortly after reaching her goal of US$500,000, Higa shaved her head, fulfilling a promise she made a few weeks prior. All together, she raised US$573,000. On March 12, 2022, Higa co-hosted the first
Streamer Awards show with
QTCinderella at
The Fonda Theater in Los Angeles, California. On March 30, 2022, Higa started
Conservation Uncharted, a travel series of livestreams focused on different aspects of wildlife conservation, with a
whale-watching trip joined by
Whale and Dolphin Conservation, raising over US$4,000 in under two hours. On June 5, 2022, Higa participated in a
Beyblade tournament hosted by QTCinderella, featuring 32 other streamers in a double-elimination bracket. On September 5, 2022, she participated in QTCinderella's Shitcamp 2022 event. On September 19, 2022, Higa and
Mizkif were accused by fellow Twitch streamer
Trainwreckstv of downplaying and covering up an incident where fellow streamer CrazySlick allegedly
sexually assaulted female streamer AdrianahLee. Higa released a public statement on
Twitter via twitlonger apologizing for her involvement and stating that she did not cover up sexual assault and would take leave from streaming. After a two-month hiatus, Higa returned to streaming in November 2022. Higa stated her intentions to stream less on her main channel and reorient efforts into producing educational conservation content for Alveus Sanctuary.
2023: Collaborations As of January 2023, Higa has raised over US$1,000,000 collectively from viewer donations using Twitch. On April 4, 2023, Higa collaborated with Twitch and hosted
Nerve Center presented by Ally, a sponsored education show based around Alveus Sanctuary with several online creators, including Daily Dose of Internet, Lacari, Dareon, and Caroline Kwan. On October 1, 2023, Higa co-hosted
The Gala for Good charity auction stream with QTCinderella. Over US$250,000 was raised for
rainforest conservation at the event, with donations going to five non-profit environmental organizations, including
Rainforest Alliance,
World Wildlife Fund,
Rainforest Foundation US, and
Rainforest Trust.
2024–present: Continued growth According to Stream Hatchet, a data intelligence company focusing on live streaming analytics, Higa was the 10th most-watched female streamer across all platforms for the month of April 2024, with an average minute viewership (AMA) of 7000. She later appeared again as the fifth most-watched female streamer across all platforms for the month of May 2024, with an AMA of 8000. On January 22, 2025, Higa reached one million subscribers on YouTube. In March 2025, she was a speaker at
South by Southwest (SXSW), where she discussed wildlife conservation and the role of digital media on environmental education. In October 2025, Higa announced a massive expansion of her sanctuary called the Alveus Research & Recovery Institute (ARRI). She raised over $500,000 in a single day to fund the project, which aims to breed and release endangered North American species, starting with wolf species. In April 2026, Higa became the first Twitch streamer to deliver a TED Talk at TED2026 in Vancouver, where she spoke about the role of content creators in wildlife education. == Other ventures ==