Mercedes-EQ

Dieter Zetsche, chairman of Mercedes-Benz Group, stated that the new brand will consist of all Mercedes-Benz "electrification efforts", with a goal of having it represent between 15% and 25% of global sales for the company by 2025, dependent on "the continued development of infrastructure and customer preferences". Jurgen Schenk, a director of Mercedes-Benz who will oversee the development of the electric vehicle program, stated that the company expects energy density improvements to battery technology to be about 14% per year until 2025, equivalent to improvements seen between 2010 and 2016. To meet production targets, Mercedes-Benz Group intends to invest €1 billion for capital expansion projects of its global battery production, half of which will be dedicated to its Deutsche ACCUmotive subsidiary lithium-ion battery manufacturing facilities in Kamenz, Germany. This is part of the company's investment of up to €10 billion for the design and development of electric vehicles. The vehicles will use the Combined Charging System, a wall charger, or an optional wireless inductive charging system. == Models ==

• EQC • EQV • EQA • EQB • EQS • EQE • EQS SUV • EQE SUV • EQT • G580 with EQ Technology • CLA with EQ Technology • GLC with EQ Technology • GLB with EQ Technology • C-Class with EQ Technology ==Others==

Smart EQ In March 2018, the three all-electric Smart models were rebranded to use the EQ brand, Smart EQ Fortwo, Smart EQ Fortwo Cabrio and the Smart EQ Forfour. EQ hybrids In addition to the EQ models, the EQ brand will be extended to the EQ Boost name being given to Mercedes-Benz models using the 48 volt mild hybrid system, while the third-generation of plug-in hybrids due from the end of 2018 will wear EQ Power badges. EQ Silver Arrow Concept The EQ Silver Arrow was unveiled at the IAA in Frankfurt in 2019, intended as a futuristic electric racing vehicle concept with an intended top speed of over . It features a unique body style reminiscent of the 1950s and 1960s era Mercedes sports coupes and features a single center seat with a front visor for the driver. It also features a front fender LED panel that displays motion lighting. Vision EQXX Mercedes-Benz plans to go the full-electric route by 2030 and will soon present a concept car to demonstrate its leadership and capabilities when it comes to electric-vehicle technology. Their goal with the EQXX is a range of and part of that is achieved by the slippery body with a . The automaker has already provided glimpses of the concept, known as the Vision EQXX, and in November its R&D chief, Markus Schaefer, confirmed via a LinkedIn post that the reveal will take place on 3 January 2022. The car will highlight the automaker's stand at the Consumer Electronics Show, which kicks off in Las Vegas, Nevada, on 5 January. == Future ==

Mercedes-Benz phased out the EQ- prefix from its electric vehicles after the first-generation models come to the end of their life cycles, with electric vehicles to instead adopt the ‘with EQ Technology’ suffix. The battery-electric G580 with EQ Technology marked the start of the new EV naming strategy. It will be followed by the battery-electric version of the third-generation CLA as the first vehicle built on the electric-first platform Mercedes Modular Architecture (MMA). An electric version of the CLA Shooting Brake, and EQA and EQB replacements will be built on the same platform. Mercedes-Benz cancelled the electric MB.EA Large platform intended to underpin follow-on versions of the Mercedes-Benz EQE and EQS electric sedans and SUVs, instead working on to evolve the EVA2 platform. However, the MB.EA Medium is still in development. The first model built on the MB.EA platform is an all-electric version of the GLC, which will serve as an indirect replacement for the EQC. However, the ICE variant of the GLC will remain on a developed version of the existing MRA architecture. Electric versions of C-Class, E-Class and S-Class are in development. ==Trademark dispute==

In March 2017, Chinese automaker Chery filed a complaint with the Trademark Office of the State Administration for Industry and Commerce in China regarding the use of 'EQ', as Chery was using the name 'eQ' for an electric version of its QQ3 city car since 2015. ==See also==