Cassey Ho is an American entrepreneur, fashion designer, inventor, and social media fitness entrepreneur with a YouTube channel and a website that sells fitness apparel. She is the creator of Blogilates, a fitness brand that began as a YouTube channel in 2009 and has since grown into a community-driven brand offering workout videos, activewear, and design-forward fitness products, which are sold exclusively at Target stores nationwide. Cassey has built a global following with over 19 million followers across all platforms and more than 6 billion video views across all channels. Her work has earned her numerous accolades, she received a Shorty Award in the category of social fitness, and was listed in Time's third annual list of "The 25 Most Influential People on the Internet" in 2017.