Myrtle Beach's economy is dominated by the tourist industry; hotels, motels, resorts, restaurants, attractions, and retail developments exist in abundance to serve visitors.
Tourism Hosting over 20 million visitors annually, the Grand Strand is home to an array of tourist attractions, and the area receives a large influx of visitors during all seasons. It is estimated that nearly 100,000 visitors a year are international travelers, including tourists from Canada, Germany and the United Kingdom. Myrtle Beach hosts a variety of special conventions, events, and musical concerts. The area's attractions include its beaches and courses, amusement parks, an aquarium,
Legends in Concert, retail developments, shopping complexes and over 1,900 restaurants including seafood restaurants. The area also has dinner theaters, nightclubs, and many tourist shops. Myrtle Beach has approximately 425 hotels, with many on the beachfront, and approximately 157 accommodation units in total. The area is also home to over 80 golf courses and over 30 miniature golf courses. The
Myrtle Beach Boardwalk opened in 2010 and has been recognized as the nation's #3 boardwalk by
National Geographic and one of the best US boardwalks by
Travel + Leisure magazine. The Myrtle Beach Skywheel opened at the boardwalk in May 2011, and is a observation wheel, similar to a ferris wheel, with glass gondolas that look over the Atlantic Ocean. This is the first wheel of its kind in the U.S.
Myrtle Beach State Park, established in 1935, has just under a mile of Grand Strand beach and is a prime location for camping, swimming, hiking, biking, and fishing.
Pier 14 is by the Boardwalk. opened in 1966 The
Myrtle Beach Convention Center is a large facility that hosts a variety of meetings, conferences, exhibits, and special events every year. The expansive center, which opened in 2003, has a
Sheraton hotel and resort.
Annual events Each March since 1951 during
Ontario's
spring break, Myrtle Beach has hosted Canadian-American Days, also known as Can-Am Days. Tens of thousands of tourists flock to the area for a week's worth of special events. Myrtle Beach is also home to Coastal Uncorked, a food and wine festival held in the late spring annually. The city hosts
Sun Fun Festival early each June. Later in June, Myrtle Beach is a popular destination for recently graduated high school seniors for
Senior Week.
Carolina Country Music Fest (CCMF) is an outdoor country music festival that takes place in June of each year and was founded in 2015 by Charlotte-based company Full House Productions. Due to concerns surrounding the coronavirus pandemic the festival wasn't held in 2020, but is scheduled to return in 2021 and take place on 10–13 June 2021.
Myrtle Beach International Airport serves the city and surrounding area. With regular flights to and from destinations such as Atlanta, Boston, Detroit, Fort Lauderdale, New York and Washington, the airport is well connected for both domestic and international tourists. It also serves as a seasonal gateway to and from the likes of Chicago, Dallas and Toronto. The city is between
Wilmington, North Carolina and
Charleston, South Carolina with
U.S. Route 17 serving as the main transport link for those journeying between those cities. Violators of the ban may be arrested, jailed, or fined. The city's "thong ordinance" has been in effect since the 1990s.
Motorcycle rallies Myrtle Beach Bike Week, also called "Harley Bike Week", is a week-long
motorcycle rally first held in 1940, the same year Kings Highway was paved. The event has attracted as many as 200,000 visitors to the city every May.
Black Bike Week, founded in 1980, takes place the weekend around Memorial Day Weekend and is the largest African American motorcycle rally in the US and attracts as many as 400,000 visitors. The event was created in response to a history of discrimination against African-American visitors and riders to Myrtle Beach and the Grand Strand Area. The Myrtle Beach government created 15 new laws aimed at preventing all sanctioned motorcycle events within the city in response to controversy including accusations of racism by African-American riders during their event and complaints of lawlessness and poor behavior during all highly attended events. Several lawsuits by the
National Association for the Advancement of Colored People (NAACP) against Myrtle Beach businesses were settled with agreements that discrimination cease, compensation be given to some plaintiffs, and employees be given diversity training. The NAACP suit against the City of Myrtle Beach was settled in 2006 without the city paying damages, but with the agreement police would use the same traffic control rules during both the black and the white motorcycle rallies. The
South Carolina Supreme Court in June 2010 unanimously overturned one of the 15 ordinances, which had required all motorcyclists to wear
helmets, on the grounds that the state law, requiring helmets only for riders under age 21, cannot be preempted by a city ordinance. In addition, the Court ruled that the ordinance created undue confusion, and that the city itself had invalidated their own helmet law and some other ordinances in a subsequent amendment. The law had been challenged by a group of motorcyclists and a group of Myrtle Beach businesses called BOOST, Business Owners Organized to Support Tourism, who opposed the city's anti-motorcycle tourism policy.
Shopping at Barefoot Landing Major shopping malls in Myrtle Beach include: •
Barefoot Landing is an outdoor shopping complex that consists of several divided sections on filled land over top of Louis Lake, next to the Intracoastal Waterway. It contains many stores and attractions such as
House of Blues (opened in 1997) and the
Alabama Theatre. Opened in 1988. •
Broadway at the Beach is a shopping complex set on along the
U.S. 17 Bypass surrounding the Lake Broadway. It is the largest festival entertainment complex in South Carolina. •
Coastal Grand Mall opened in 2004 and is the second largest indoor malls in the state. The mall, which has indoor and outdoor shopping areas, has a gross leasable area of . The single-story facility has five anchor stores (including
Sears,
Belk,
JCPenney, and
Dillard's), a 14-screen movie theater, a food court, and roughly 170 stores in total. •
The Market Common is a
lifestyle district housing several upscale retail and apartments. It is on the site of the former
Myrtle Beach Air Force Base. •
Myrtle Beach Mall is , and has three anchor stores,
Bass Pro Shops,
Belk and
JCPenney. The single-story mall also has a 12-screen movie theater, a food court, and other specialty stores. It used to be known as Colonial Mall, and was built as Briarcliffe Mall. •
Tanger Outlets is a shopping outlet center. There are two locations, one near
Briarcliffe Acres and one near
Carolina Forest. ==Sports==