Where appropriate, plot descriptions mentioned below refer to the story in
Love Live! School Idol Festival All Stars. Other parts of the franchise, such as the manga and animation series, feature some variations in the storyline.
Nijigasaki High School Idol Club ; : :Yu is a second year at Nijigasaki High School who has been friends with Ayumu since childhood and lives next to each other. She belongs to the general course, but decided to transfer to the music course later in the anime series. Both Yu and Ayumu fell in love with school idols after seeing Setsuna Yuki's performance and decided to enter Nijigasaki's school idol club upon discovering that Setsuna is a student at their school. Rather than becoming a school idol herself, she decided to support Ayumu and other school idols. Her catchphrase is and "I can't choose just one!" (ヒトリダケナンテエラベナイヨー). Despite being the group's manager and not an idol her-self, her charismatic and supportive nature easily attract others and make them interested in idols. Yu is the anime equivalent of the
Love Live! School Idol Festival All Stars protagonist. Her name was decided through fan votes. Yu made her first in-game appearance in
School Idol Festival 2 Miracle Live!. :In
All Stars, the protagonist becomes interested in school idols after seeing a joint live between
μ's and
Aqours but after looking for a related club in Nijigasaki,
they learned that the existing school idol club is on its last legs of survival and decides to rebuild and reform the school idol club. Unlike Yu,
All Stars protagonist belongs to the music course from the start and already owns a
keyboard in their home. The protagonist acts as the manager and song composer for the rest of the members. The protagonist's gender is left vague in the Japanese version, but is referred as "she" in the English version due to the language limitation in third person pronoun. The protagonist is nameable, but is generally referred as by other members. ; : :Ayumu is a second year who became a school idol after a suggestion by the protagonist, who is her childhood friend. She is hard-working and kind, but a little bit shy and insecure. However, she tends to be a little too dependent on Yu at times. Ayumu belonged to the general course. She is distinguishable by a semi short hairstyle, a hair bun with a tiny braid around it, and hairpins on her right side of her head. Ayumu likes to put effort toward everything, especially as a school idol. :Ayumu is described as a . ; : :Kasumi is a first year who refers to herself as "Kasumin." Due to her full name, she is often called "Kasukasu" as a joke, which she hates (as it means "dried out" in Japanese). She belongs to the general course. She is the first person that the protagonist encounters at the school idol club, where she was striving to keep the club alive. She is distinguishable by her beige-colored semi-short hair and a star-shaped hairpin. She wanted to become a school idol more than anyone and sometimes tries to be mischievous towards her rival; however, she is a good-hearted and friendly young girl despite her claiming to be mean. She also tends to send hate mails to her rivals, although sometimes it naturally becomes normal fanmail. Kasumi refers to the protagonist as "Senpai." :Kasumi is described as a . ; : :An honorable first year student and theater club member who was introduced to school idols by her admired senior, she belongs to the international exchange course. Shizuku is one of the five original members of the school idol club, but unintentionally departed as she became devoted to the theater club. She is one of the original N-rarity girls introduced in
School Idol Festival; she originally was a Seiran High School student. She is distinguishable by her long brown hair and red ribbon. Shizuku is considered as a
yamato nadeshiko, a classical Japanese beauty, and personality-wise she is very level-headed, kind, and mature, and can be probably a bit of a shyness. She comes from a wealthy yet lovely family, and is an only child. Her sweet nature is also seen when she invites all her group at her home during their practice trip. :Shizuku is described as a . ; : :Karin is a third year student who aims to become a model (already making shootings for a magazine) and has confidence with her body; she belongs to the life design course. She has a passionate and mature personality, yet she also somewhat of a pure side, and can be quite clumsy. In the game, she is more outgoing and likes to tease, and is aware of her good looks, while in the anime she is more introverted and a little aloof at first; however, she is shown to be genuinely kind and caring after her personal confidence issues are solved. She is good at coordinating clothes. :She is described as a . :Karin is regarded as "2018 MVP" for ranking first-place for three consecutive months; taking only 2nd and 3rd in the other monthly polls. ; : :Ai is an energetic second year who is an honor student despite her
gyaru appearance. She loves to make puns especially using her given name ("Ai" means "love" in Japanese) and refers to herself as "Ai-
san." She joined the school idol club because she likes to try new things. She is usually kind and friendly, and quick to socialize. While she is intelligent, she is also quite goofy and has a rather childish sense. She is Rina's only friend at first, and her caring, supportive nature is shown when she helps her overcoming her social issues. :Ai is described as a . ; : :A third year who always looks sleepy, lazy and unmotivated, she belongs to the life design course. Kanata refers to herself as "Kanata-
chan." She often looks sleepy because she studies hard to keep her scholarship. One of the original five school idol club members, she stopped coming to the club because she had to repair her exam scores; she agrees to return as Ayumu promised her that Shizuku and Ai would help her with her studies. She is one of the original N-rarity girls introduced in
School Idol Festival; she is originally a Shinonome Institute student. She became a school idol to get motivation from her younger sister Haruka Konoe, also a school idol. In the anime, she is a selfless older sister who supports her Haruka and does house chores, though this results in a poor sleep schedule. She is also a good listener and counselor, helping Yu and Ayumu overcoming their issue of leaving each other to follow their dreams. :Kanata is described as a . ; : :A second year who, for reasons, does not wear a school uniform nor had anyone seen her at the school. Setsuna is an
otaku-type girl who liked singing. It is revealed that Setsuna Yuki is actually her stage name, with her real identity being Nana Nakagawa, Nijigasaki Academy's president of the student council. She is one of the original five school idol club members and had left because she was unable to tolerate its atmosphere due to her strong feelings towards school idols. This caused the club's failing state. Under her student council president disguise, she commands the protagonist to gather 10 members in order to keep the club alive. After 8 members (excluding the protagonist) gathered, she reveals herself to be Setsuna Yuki and rejoined the club. :Setsuna is described as a , and once her true identity is revealed, she is shown to be a kind and charismatic person with a very passionate nature that makes others infectious. Setsuna is regarded as "2017 MVP" for ranking first-place three times out of the six monthly popularity polls held; she held second-place in the other polls. ; : :A cheerful and good-natured third year exchange student who came abroad from
Switzerland. Growing up there, she loves what nature brings, like mountains and forests. She belongs to the international exchange course. Emma is distinguishable by her twintail braids, freckles on her face and her well-endowed figure. Like Karin, she also models occasionally; the two are also friends and roommates, and Emma helps her at being more organized and orderly. Her favorite food is bread and she is able to eat a lot of slices, as well as mixing it with other food. Emma is one of the original N-rarity girls introduced in
School Idol Festival as a student of Y.G. International Academy. She is one of the five original school idol club members; her absence from the club was simply because she went back to her home country for a while, leaving a letter that Kasumi misunderstood as a challenge letter from another school's club. :Emma is described as a . ; : :A first-year student who claims to have a very cute face, but is too shy to show it; thus, she covers her face with the "Rina-
chan board," a small notebook with a drawing on it of a facial expression she made with Ai. During live shows, she wears a cat eared pair of headphones with a small monitor that covers her face. She belongs to the information processing course, explaining her well-informed personality on technologies. In one of Rina's bond episodes of the game and anime series, she eventually decides to reveal her face to the protagonist; in
All Stars, after reading this story, the player is also able to remove Rina's mask during live shows. She has difficulty expressing emotions and is shy, but she also has a kind and supportive nature, and is shown to work hard on her technologic gadgets to cure the technical side of the idol club. :Rina is described as a . ; : :Shioriko is a smart and hard-working first-year student. She becomes the student council president, taking Nana Nakagawa's position, to abolish clubs she believes hold no educational merit for the school, including the school idol club. However, she eventually joins the school idol club herself. In August 2020, Shioriko joined the
All Stars game's playable cast and Nijigasaki High School Idol Club as an official member, receiving a solo song, a 3D model, and cards obtainable within the games scouting boxes. :Her personality in the anime is completely different from the game. Although still diligent and serious, her anime counterpart is not aggressive and is shown to be kind and supportive towards the club even before she joins. She is also friends with Setsuna to begin with, and keeps her true identity secret when she discovers it. ; : :Mia is Lanzhu's friend, who was raised in
New York. She is bilingual; she speaks Japanese and
English. Unlike Lanzhu, Mia applies to Nijigasaki only because she was persuaded by Lanzhu. She is fairly, aloof, standoffish, and apathetic at first, but she gets on good terms with Yu and they help each other with musical compositions. Mia is a 14-year-old girl but, since she is a genius, skipped grades and is a third year student; she also helps the other members at studying. She is the youngest main character in the franchise history. She gets her solo song and a 3D model a while after her first appearance, but was only added as a playable character in September 2021. ; : :Lanzhu is a second-year student and Shioriko's childhood friend. She was raised in
Hong Kong. Her mother is the chairwoman of Nijigasaki High School. She is trilingual and speaks Japanese,
Mandarin, and
Cantonese. She applies to Nijigasaki to study together with Shioriko along with Mia. In
All Stars, she got her own solo song as well as a 3D model a while after her first appearance, but was only added as playable character in September 2021. She is an arrogant and stuck up girl who has no empathy for others, but she will secretly would like to connect with others on an emotional level; in contrast, while still cockling, her portrayal in the anime is much soft.
Others ; : :Haruka is Kanata's younger sister and a first year member of the Shinonome Institute Idol Club. Like her sister, she was originally one of the N-rarity girls introduced in
School Idol Festival, but did not place in the top three of the popularity poll that determined which girls would be a part of the "Perfect Dream Project." In
All Stars, she appears in her sister's bond episodes. ; : :Ai's "older sister whom she doesn't have blood connection with." ; : :Kaoruko is Shioriko's older sister and a supporting character. She is considered as caring for her sister, but Shioriko tends to feel uncomfortable for unknown reasons. In the anime, Kaoruko is a university student who enters Nijigasaki Academy as the school's student teacher in the music course. She is a Shion Girls Academy graduate and used to be a school idol but did not make it to Love Live's qualifications. ; : (Uzuki) &
Kana Ichinose (Satsuki) :A pair of twins who serve as the secretary of Nijigasaki High School's student council. In
All Stars, both of them are revealed to be fans of the school idol club. ==Broadcast and distribution==