Early years The club began its existence in 1899 as a loose, informal group of football enthusiasts within the
Hamburg-St.Pauli Turnverein 1862. This group did not play its first match until 1907, when they faced a similar side assembled from the local Aegir swimming club. Officially established on 15 May 1910, the club played as
St. Pauli TV in the
Kreisliga Groß-Hamburg (Alsterkreis) until 1924, when a separate football side called St. Pauli was formed. The team played as an undistinguished lower-to-mid table side until making their first appearance in 1934 in the top-flight
Gauliga Nordmark, 1 of 16 premier level divisions created in the re-organization of German football that took place under the
Third Reich. They were immediately relegated, but returned to the top flight in 1936. Relegated again in 1940, St. Pauli re-appeared in the
Gauliga Hamburg in 1942, and played there until the end of
World War II.
Post-war football After the war, the club resumed play in the
Oberliga Nord in 1947. A second-place finish in the 1947–48 season led St. Pauli to its first appearance in the national championship rounds. They advanced as far as the semi-finals, where they were knocked out 2–3 by eventual champions
1. FC Nürnberg. The club continued to play well throughout the early 1950s, but were unable to overtake rivals
Hamburger SV, finishing in second place in five of the next seven seasons, and going out in the early rounds in each of their championship-round appearances from 1949 to 1951. In the late 1950s and into the early 1960s, St. Pauli were overtaken by rivals such as
Werder Bremen and
VfL Osnabrück, but finished fourth a number of times.
Promotion to the Bundesliga In 1963, the
Bundesliga – West Germany's new top-flight professional league – was formed. Hamburger SV, Werder Bremen, and
Eintracht Braunschweig joined the new circuit as the top-finishers from the Oberliga Nord, while FC St. Pauli found themselves in the second-tier Regionalliga Nord. That year, the club signed
Guy Acolatse, who became the first
Black professional footballer to play in Germany. Nearly a decade-and-a-half of frustration followed. St. Pauli won their division in 1964, but finished bottom of their group in the promotion play-off round. They won their next Regionalliga Nord title in 1966, but, while they performed far better in the play-offs, still could not advance to the top-flight, losing to
Rot-Weiss Essen on goal difference, having conceded two more goals. Division championships in 1972 and 1973, and runner-up finishes in 1971 and 1974, were each followed by promotion-round play-off disappointment. The success of the Bundesliga, and the growth of professional football in West Germany, led to the formation of the
2. Bundesliga in 1974. St. Pauli was part of the new second-tier professional circuit in the 2. Bundesliga Nord and, in 1977, they advanced to the top flight as winners of their division. The team survived for one season at the highest level in the Bundesliga. The club's return to the 2. Bundesliga Nord was also short-lived. On the verge on bankruptcy in 1979, they were denied a license for the following season and were sent down to the
Oberliga Nord (III). Strong performances that set the team atop that division in 1981 and 1983 were marred by poor financial health. By 1984, the club had recovered sufficiently to return to the 2. Bundesliga, overtaking Werder Bremen's amateur side, who, despite finishing two points ahead of St. Pauli, were ineligible for promotion.
"Kult" phenomenon It was in the mid-1980s that St. Pauli's transition from a standard traditional club into a "
Kult" club began. The club was also able to turn the location of its ground in the dock area part of town, near Hamburg's famous
Reeperbahn – centre of the city's night life and its
red-light district – to its advantage. An alternative fan scene slowly emerged, built around
left-leaning politics,
social activism and the event and party atmosphere of the club's matches. St. Pauli became the first team in Germany to officially ban
right-wing nationalist activities and displays in its stadium during a period of fascist-inspired
football hooliganism across Europe. In 1981, the team was averaging small crowds of only 1,600 spectators, but by the late 1990s they were frequently selling out their entire 20,000-capacity ground. Supporters adopted the
skull and crossbones as their own unofficial emblem in the 1980s. Although precise details are uncertain, the story goes that named "Doc Mabuse", a singer in a Hamburg punk band, nailed a
Jolly Roger flag to a broomstick and brought it to the Millerntor-Stadion. In the early 1990s, the media in Germany began to recognize the
Kult-image of the club, focusing on the
punk part of the fan-base in TV broadcasts of the matches. By this time, the media also started to establish nicknames like "
Freibeuter der Liga" ("
Buccaneers of the League") as well as the satirical "
das Freudenhaus der Liga" ("Brothel of the League", literally "House of Joy"). The club itself realized the potential and in September 1999 bought the rights to Steph Braun's skull and crossbones graphic, making it an official club logo. However, the team finished last in the league, partly because the management did not trust the team which surprisingly won the promotion in 2001, but rather spent the additional money from Bundesliga TV contracts and advertisements on expensive but disappointing players. After the relegation to the 2. Bundesliga, only a skeleton of the successful 2001 team remained. The
2002–03 season ended up in chaos, with the team fighting relegation (ultimately in vain) from the very beginning, various coaches departing and other problems internal to the club. With the club almost bankrupt again and the less-lucrative
Regionaliga Nord (III) looming, the club began its fund-raising activities, the so-called "
Retteraktion". They printed
t-shirts with the club's crest surrounded by the word
Retter ("rescuer/saviour") and more than 140,000 were sold within six weeks. They also organized a lucrative benefit game, against Bayern Munich, to raise funds to save the club. The club has also been active in terms of charity and in 2005 the club, the team and the fans initiated the
Viva con Agua de Sankt Pauli campaign, which collects money for water-dispensers for schools in
Cuba, for clean water in
Rwanda et cetera. During the
2005–06 season, the team enjoyed unprecedented success in the
DFB-Pokal, with wins over
Burghausen,
VfL Bochum and, significantly, Bundesliga sides
Hertha BSC and, in the quarter-finals on 25 January 2006, Werder Bremen. Their 3–1 victory in front of a sell-out Millerntor crowd, and their subsequent place in the DFB Cup semi-final, netted the club approximately €1 million in TV and sponsorship money, going a long way to saving the club from immediate financial ruin. St. Pauli finally went out of the cup to Bayern Munich on 12 April, going down 3–0 with a goal from
Owen Hargreaves and two from
Claudio Pizarro. Coincidentally, Bayern were also St. Pauli's opponents and dispatchers in the first round of
the following season's cup. After success in the
2006–07 season, the team was promoted to the 2. Bundesliga. After defeating
SpVgg Greuther Fürth in the
2009–10 season, the team secured promotion back to the Bundesliga for the
2010–11 season. On 16 February 2011, during the 2010–11 season and for the first time since 1977, St. Pauli defeated their cross-city rivals, Hamburger SV, away at the
Volksparkstadion, courtesy of a
Gerald Asamoah goal. The team, however, finished the domestic season in last place, resulting in their relegation to the 2. Bundesliga for the
2011–12 season. Since then, the club remained in the 2. Bundesliga, finishing fourth in 2011–12 but declining in results in the years to come, until they earned promotion back to the Bundesliga in the
2023–24 season. == Football Cooperative St. Pauli von 2024 eG ==