and part of "In Flanders Fields" on a Second World War recruitment poster McCrae was moved to the medical corps and stationed in
Boulogne, France, in June 1915 where he was promoted to Lieutenant-Colonel and placed in charge of medicine at the Number 3 Canadian General Hospital. He was promoted to the acting rank of
colonel on January 13, 1918, and named Consulting Physician to the British Armies in France. The years of war had worn McCrae down; he contracted
pneumonia that day and later came down with
cerebral meningitis. On January 28, 1918, he died at the military hospital in
Wimereux and was buried there with full military honours. A book of his works, featuring "In Flanders Fields", was published the following year. "In Flanders Fields" is very popular in Canada, where it is a staple of
Remembrance Day ceremonies and may be the best-known literary piece among English Canadians. With an excerpted appearance on the ten-dollar bill from 2001 to 2013, the Royal Canadian Mint has released poppy-themed
quarters on several occasions. A version minted in 2004 featured a red poppy in the centre and is considered the first multi-coloured circulation coin in the world. To mark the poem's centennial in 2015, a coloured and uncoloured poppy quarter and a "toonie" ($2 coin) were issued as circulation coins, as well as other collector coins. Among its uses in popular culture, the lines "to you from failing hands we throw / the torch, be yours to hold it high" has served as a motto for the
Montreal Canadiens hockey club since 1940.
Canada Post honoured the 50th anniversary of John McCrae's death with a stamp in 1968 and marked the centennial of his famous poem in 2015. Other Canadian stamps have featured the poppy, including ones in 1975, 2001, 2009, 2013 and 2014. Other postal authorities have employed the poppy as a symbol of remembrance, including those of Australia, New Zealand, South Africa and the United Kingdom.
McCrae's birthplace in Guelph, Ontario has been converted into a museum dedicated to his life and the war. McCrae was named a
National Historic Person in 1946, and his house was listed as a
National Historic Site in 1966. near Ypres. In Belgium, the
In Flanders Fields Museum in
Ypres, named after the poem and devoted to the First World War, is situated in one of Flanders' largest tourist areas. A monument commemorating the writing of the poem is located at
Essex Farm Commonwealth War Graves Commission Cemetery, which is thought to have been the location of Helmer's burial and lies within the John McCrae Memorial Site. Despite its fame, "In Flanders Fields" is often ignored by academics teaching and discussing
Canadian literature. The damage done to the landscape in Flanders during the battle greatly increased the lime content in the surface soil, leaving the poppy as one of the few plants able to grow in the region. Inspired by "In Flanders Fields", American professor
Moina Michael resolved at the war's conclusion in 1918 to wear a
red poppy year-round to honour the soldiers who had died in the war. She also wrote a poem in response called "
We Shall Keep the Faith". She distributed silk poppies to her peers and campaigned to have them adopted as an official symbol of remembrance by the
American Legion. Madame E. Guérin attended the 1920 convention where the Legion supported Michael's proposal and was inspired to sell poppies in her native France to raise money for the war's orphans. In 1921, Guérin sent poppy sellers to London ahead of
Armistice Day, attracting the attention of
Field Marshal Douglas Haig. A co-founder of
The Royal British Legion, Haig supported and encouraged the sale. The practice quickly spread throughout the British Empire. The wearing of poppies in the days leading up to
Remembrance Day remains popular in many areas of the
Commonwealth of Nations, particularly United Kingdom, Canada, Australia, New Zealand and South Africa and in the days leading up to
ANZAC Day in Australia and New Zealand. ==See also==