On 2 March 2021,
YG Entertainment uploaded a teaser poster with the single album's name, also announcing the release date. The following day, Rosé teased the title of the album's lead single "On the Ground" on
social media. On 14 March, the singer appeared on the show
My Little Old Boy as a special guest. On 20 March 2021, Rosé appeared on the South Korean TV show
Knowing Bros along with
Hyeri from
Girl's Day. The singer gave an interview to
The Kelly Clarkson Show and
Apple Music's New Music Daily hosted by
Zane Lowe. She also appeared on the magazine cover of
Vogue Australia's April issue.
Singles "
On the Ground" was released as the
lead single of
R, alongside the album itself, on 12 March 2021. Upon release, the music video surpassed 41.6 million views in 24 hours and broke the record of former labelmate
Psy's "
Gentleman" for the most viewed South Korean music video of a soloist in 24 hours. In the United States, the song debuted and peaked at number 70 on the US
Billboard Hot 100, becoming the highest-charting song by a Korean female soloist in the United States. It also debuted and peaked at number one on both the
Global 200 and on
Global Excl. U.S. charts, the first to do so in the charts' histories. "
Gone" was released as the second single on 5 April 2021, alongside the release of its music video. The music video garnered over 15 million views in its first 24 hours. In the United States, the song debuted at number 15 on the
Billboard Digital Song Sales chart. The song also debuted and peaked at number 29 on the
Global 200 with 19.6 million streams and 25,000 downloads worldwide, and at number 17 on the
Global Excl. U.S. chart. On 16 March 2021, Rosé performed the lead single on
The Tonight Show Starring Jimmy Fallon. On 18 March 2021, she performed "On the Ground" on
Mnet's
M Countdown, where she also ranked second place in the voting section of the show. The singer performed the song on
Show! Music Core on 20 March. The song was performed again on
Inkigayo on 21 March. On 27 March, Rosé performed the song on
Show! Music Core. On 28 March, the singer performed "On the Ground" on
Inkigayo. == Critical reception ==