MarketRabanne (fashion house)
Company Profile

Rabanne (fashion house)

Rabanne previously known as Paco Rabanne is a French luxury fashion house founded in 1966 by the Spanish-born naturalised-French fashion designer Paco Rabanne.

History
In 1968 a licensing deal was signed for perfumes with Puig. Puig acquired the house in 1986. The house’s couture line was discontinued in 1999. Patrick Robinson was appointed as the brand’s creative director in December 2004. In late 2016 a store opened at 12 Rue Cambon in Paris, France in a space. On 3 March 2020 a store was opened at 54 Rue du Faubourg Saint-Honoré but it was closed by 2022. at Paco Rabanne F/W 2020/2021 In November 2021 it was announced that the chain would open a flagship store at 39 Avenue Montaigne, the space would replace a Nina Ricci store. The store was opened in January 2022. Nadia Dhouib was appointed as the brand’s general manager in April 2022 after working for Galeries Lafayette. In an interview with Vogue Arabia she stated that she wanted to help create a unified voice from the fashion to fragrance divisions and also broaden the brand’s audience. In 2023 the brand was rebranded from Paco Rabanne to Rabanne. Along with this Rabanne Makeup was launched and made available in Selfridges, Sephora and Ulta. They also created a collection with H&M. == Creative directors ==
Creative directors
Ready-to-wear division (since 1990) Christophe Decarnin (1993–1999) • Aurelian Tremblay (1993–1999) • Paco Rabanne (1999-?) Couture division Paco Rabanne (1966–1999) == Perfumes ==
Perfumes
In 1968 Paco Rabanne and Puig began working together and in 1969 the first Paco Rabanne fragrance "Calandre" was launched. 1 Million was launched in 2008 and it was the last scent that Paco Rabanne helped developed. Since the launch it has Rabanne's most popular mens fragrance and one of the most popular worldwide. In 2022 WWD rated the fragrance as one of the 100 greatest fragrances. Since 1 Million launched other editions have versions of the fragrance have been released including "1 Million Intense" (2013), "1 Million Cologne" (2015), 1 Million Privé (2016), 1 Million Lucky (2018), 1 Million Parfum (2020), 1 Million Elixir (2022), 1 Million Golden Oud (2023)., "Million Gold" (2024), "Million Gold Elixir" (2025), and "1 Million Night Elixir" (2026), A feminine version of the fragrance was launched in 2010 called "Lady Million". In 2014 Lady Million Eau My Gold! was launched followed by Lady Million Merry Millions! in 2015. Others include Lady Million Privé (2016), Lady Million Fabulous (2021), Lady Million Royal (2023). Launched include Olympéa which was launched in 2015 and has since had variations Olympéa Aqua (2016), Olympéa Legend (2019), Olympéa Blossom (2021), and Olympéa Flora in 2023. Fame was launched in 2022 with an ad campigan featuring actress Elle Fanning and in 2023 Fame Blooming Pink was launched. "Phantom" was launched in 2021. Invictus was launched in 2013 and followed by Invictus Legend (2019), Invictus Victory (2021), Invictus Platinum (2022) and Invictus Victory Elixir (2023). Other fragrances include Paco Rabanne Pour Homme (1973), XS (1994), Ultraviolet (1999), Black XS (2005), Pure XS (2017) and more. == References ==
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