In 2002, Seelig founded the
One Little Goat Theatre Company, in New York City and
Toronto. With the company, he directed works by poet-playwrights
Yehuda Amichai,
Thomas Bernhard,
Jon Fosse,
Claude Gauvreau, as well as his own plays, which include reinterpretations of classic material. Seelig's work focuses on developing poetic theatre. This includes the concept of "," which entails the combination of an actor's onstage persona with their offstage nature. He also addresses the "prism/gap" between actor and audience, as well as the ambiguity that exists between them. His direction avoids
naturalism. In 2017, Seelig's direction of
Smyth/Williams, a dramatic recounting of a verbatim confession of
Russell Williams, was criticized by the victims' families. == Writing ==