Thalassery is nicknamed the city of three Cs -- Cake, Cricket and Circus. The first bakery in Kerala was established in the city and cricket was first played in India here. The British had considerable impact on local culture. As an ancient trade center, the trading and business relations that existed with the Europeans and the Arabs brought people and ideas from many other lands. The European
Christian missionaries and the educational reforms they brought played an important role in transforming society. The Government of Kerala has included Thalassery in its heritage city project. The project includes the preservation of historical structures.
Thalassery cuisine (a blend of Arabian, Persian, Indian and European styles of cooking) is popular around the world. Thalassery biryani is popular as an ethnic brand, and Tellicherry pepper is also used in Europe. Painting and sculpture exhibitions are frequently held at the
Kerala Lalithakala Akademi art gallery located in Keezhantimukk, Thiruvangad.
Theyyam Theyyam (or Thirayattam) is a ritual performance art form that depict the cultural heritage of North Malabar, especially of ancient
Kolathunad. Theyyam depicts
Shiva bhutaganas,
Kali and other deities and cultural heroes and ancestors of the region. The drama is enacted based on ancient stories and the language used is "Tottam pattu", north Malabar dialect of Malayalam. Theyyam is usually held from October to May every year. The colour of Theyyam, is typically red.
Velan, a reporter and prophet endowed with supernatural powers in Veriyatal is described in the
Sangam literature 500 CE. It could have been a tribal ritual art which evolved under Buddhism and the Brahminic revival of Hinduism. This art form is called, variously, "Kaliyattom" or "Theyyam" or "Tirayattom", depending on the locality. ==Literature and journalism==