Pro-Thaksin Period After the election of Thaksin Shinawatra as prime minister in 2001, Manager Daily lauded Thaksin's leadership, calling him Thailand's best prime minister ever.
Somkid Jatusripitak, co-founder of the Manager Media Group and writer of a column for Manager Daily became Thaksin's commerce and finance minister.
Pansak Vinyaratan, previously editor of the now defunct Sondhi-owned
Asia Times, became Thaksin's chief policy adviser.
Chai-anan Samudavanija, who chaired IEC and was head of several of Sondhi's foundations, won prominent jobs at state-owned
Krung Thai Bank and
Thai Airways International. Kanok Abhiradee, the head of one of Sondhi's companies, became president of
Thai Airways.
Viroj Nualkhair, Sondhi's former banker, replaced
Sirin Nimmanhaeminda as president of the state-owned Krung Thai Bank. As Krung Thai Bank's CEO, Viroj had forgiven Sondhi's debts by Bt1.6 billion and arranged for further rounds of forgiveness. Using all of his media outlets, Sondhi furiously attacked Pridiyathorn and defended Viroj. However, Viroj was eventually forced to leave Krung Thai Bank. Sondhi's public criticism of Thaksin increased. Some claimed that the financial disagreement caused Sondhi's criticism of Thaksin's government. In July 2004, Sondhi's Channel 11/1 was temporarily ordered to stop broadcasting because of a contract dispute between cable operator UBC and the government regulator. Sondhi's criticism of Thaksin grew steadily throughout 2004 and 2005. He began criticizing Thaksin's government on the conflict of interest on the national petroleum company. With weekly critics on his
Muangthai Rai Sapda (Thailand Weekly) television show, Thaksin's opposition received much attention. In September 2005,
MCOT (broadcaster of Channel 9), in response to allegations that
Muangthai Rai Sapda had made inappropriate references to the monarchy, cancelled the program. However, Sondhi felt he was dropped for criticising the Thaksin government. He subsequently started broadcasting his talk show via satellite and
webcasting it on the website of one of his newspapers, doubling his daily number of site visitors. The event became the magnet for oppositions of Thaksin's government.
The Luang Ta Maha Bua incident On 27 September 2005,
Phoochatkarn Daily published a sermon by
Luang Ta Maha Bua, a popular but outspoken Buddhist
monk. The sermon was seen by many as extremely critical of Thaksin, especially as it came from a monk. Especially controversial were the following passages: ''"They complained to me about PM Thaksin and Mr. Visanu and two other people that I don't remember. This is the big ogre (), big power. Atrocious power will swallow our country, bite the liver and lungs and aim for the presidency ... He will put a torch to the country. He will never listen ... This savagery and atrocity appear in every aspect of him ... All he has are things to be used for burning."''
"He is clearly aiming for the presidency now. The monarch trampled, the religion trampled, the country trampled, by this savage and atrocious power in a few people in the government circle. That is the circle of ogres, of ghosts, of trolls, of demons (), all in there ... So even Devadatta [an enemy of the Buddha] saw the harm he caused, and he was rewarded for his good deed. He would attain Buddhahood (). For those who have made mistakes, if we see the harm we cause, we can still get by. But what is it with Thailand? What kind of governance?" ''"They even dare to accuse Luangta Maha Bua of playing politics. Politics, dog shit (). There's only shit all over the country. I brought the Buddha's
dharma to cleanse in order for them to repent and recognize good and evil. Because they're the government. The world flatters them as smart people, but don't be smart down in the toilet (). Don't be smart about putting a torch to the head of everyone in the country, from Nation, Religion, and Monarchy on down. These people will get burned unless they recognize the truth. I'm saddened by all this. How does this come about?"'' Thailand has no office of a presidency. The King is the head of state, and the prime minister is the head of government. A president would replace the King - an unthinkable affront to the Thais' reverence for their monarchy. Accusations of aspiration to a presidency are one of the most severe and rare criticisms a Thai politician can receive. On 11 October 2005, Thaksin sued Sondhi and Manager newspaper for Bt500 million. As monks have traditionally been above criticism, Thaksin could not sue Luang Ta Maha Bua. "This is an exercise of an individual's right to protect his reputation and privacy. The newspaper did not criticise the prime minister fairly as a public official, but rather it took him to task personally, using harsh words, which was damaging to him," said Thana Benjathikul, Thaksin's lawyer. Thaksin was immediately attacked by Sondhi and accused of gagging the press. Sondhi's lawyer, Suwat Apaipakdi, said that "every newspaper reproduced his [Luang Ta Maha Bua] comments. Why did Thaksin not sue him [Luang Ta Maha Bua]? He chose to sue only the Manager Media Group because it's linked to Khun Sondhi". Thaksin's legal team noted that other newspapers only published selected passages of the sermon, and furthermore, Sondhi had used an allegedly slanderous headline. Respected civil rights lawyer Thongbai Thongpao noted that Thaksin's lawsuit did have merit. He said the lawsuits "do not constitute an attack on freedom of the press". The lawsuit, along with several other libel cases, was withdrawn after King
Bhumibol Adulyadej indirectly advised against such legal action during his annual birthday speech.
The Royal Power / Temple of the Emerald Buddha incident On 10 April 2005, Thaksin Shinawatra presided over a merit-making ceremony at the
Temple of the Emerald Buddha, which is within the walls of the Grand Palace and contains the most revered Buddha figure in Thailand. Starting October 2005, the website of Manager newspaper ran an article alleging that the Prime Minister had usurped a royal function of the King by presiding over the ceremony. This led Sondhi to start using "We Love the King", "We Will Fight for the King", and "Return Power to the King" as his key anti-Thaksin rallying slogans. This allegation has been repeated in Sondhi's "Thailand Weekly" live tapings. It also became a staple of the thaiinsider.com website of
Ekkayuth Anchanbutr, operator of the Charter
pyramid scheme. A widely circulated anonymous spam email showed a picture of Thaksin sitting on a chair normally used by the King and asking, "People are familiar with images only of the King and members of the Royal Family, all dressed in royal uniforms and decorated with full regalia, presiding over grand ceremonies in the temple's main chapel. Yet this picture makes me think: What has happened to our country?". On 9 November 2005, Cabinet secretary-general Bovornsak Uwanno, without showing any evidence, claimed that King
Bhumibol Adulyadej had granted permission to Prime Minister Thaksin to preside over a grand merit-making ceremony. This was corroborated by Chaktham Thammasak, who was director-general of the Bureau of National Buddhism at the time of the event. Chaktham stated that the Royal Household Bureau arranged every aspect of the ceremony, including the positioning of the chairs. On 17 November 2005, the Civil Court issued a gag order on Sondhi to prevent him from making further "royal powers" allegations. This immediately prompted Sondhi to attack Thaksin and accuse him of restricting press freedom. Sondhi was investigated on two counts of
lese-majesty against King
Bhumibol Adulyadej. Counter-charges of lese-majesty were filed against Prime Minister Thaksin. On 18 November, Supreme Commander General Ruengroj Mahasaranond harshly warned Sondhi against using the King as a political tool. "Our patience is reaching the breaking point. We may take action if Sondhi does not cease his criticism by citing the monarchy". All charges were dropped after King
Bhumibol Adulyadej advised against further action in his birthday speech on 5 December 2005. However, Sondhi continues to use "We Will Fight for the King" and "Return Power to the King" as rallying cries in his anti-Thaksin protests.
Ongoing political activism : with the anti-
Thaksin slogan "We will fight for the King". Sondhi sold such T-shirts during public tapings of his television show. Sondhi hosted an own outdoor talk show throughout late 2005 and early 2006 at
Thammasat University and in
Lumphini Park with his slogan, "We Fight for the King". His broadcasts/protests, which later became the core of the
People's Alliance for Democracy attracted many protesters, with the largest one on February 4, 2006 at the Royal Plaza drawing between 40,000–50,000 (foreign media estimates) and 100,000 (local media estimates) protestors. The talk show protests were broadcast
online via the ManagerOnline web site, generating nearly a twofold increase in site visitors, from an average of 80,000 to 150,000 visitors per day. Protests led by Sondhi took on an increasingly critical tone. At a protest in late February 2006, social activist and Buddhist lay leader
Sulak Sivaraksa called Thaksin "a pitiful dog", while Auychai Watha, chairman of a north-eastern teachers' group, called for Thaksin's children to "become whores infected with venereal disease." The conduct of the protesters was condemned by the chairman of
Amnesty International Thailand. Protesters often harassed journalists and news crews. Sondhi was harshly criticized for attempting to use the King for his own benefit. Nevertheless, Sondhi's income skyrocketed as a result of his political activism as the demonstration gained wider support from public. Revenues of his media companies increased by no less than 215 million
baht (approx $6 million US) a month from the start of his protests to early 2006.
The Phra Phrom Erawan Shrine incident In the early hours of 21 March 2006, 27-year-old Thanakorn Pakdeepol entered the popular Phra Phrom
Erawan Shrine in central Bangkok and attacked the figure of
Brahma with a hammer. After he destroyed the statue, he was immediately attacked and beaten to death by several people who witnesses it. Thanakorn had a history of mental illness and depression. On his talk show the following day, Sondhi claimed that Thaksin Shinawatra had masterminded the destruction in order to replace the image of Brahma with a "dark force" aligned to Thaksin. Sondhi claimed Thaksin had hired Thanakorn through Khmer (Cambodian) black-magic shamans. However, the vandal's father, Sayant Pakdeepol, denied the accusation and called Sondhi "the biggest liar I have ever seen". Thaksin called Sondhi's accusations "insane".
The Finland Plot Starting in May 2006, Sondhi's
Manager Daily newspaper published a series of articles on a movement called, "
Finland Plot", claiming that Thaksin Shinawatra and former radical student leaders from the 1970s met in Finland in 1999 to create a plan to overthrow the Thai constitutional monarchy and establish a republic. No evidence was ever produced to support the existence of such a plot, and Thaksin and his
Thai Rak Thai Party firmly denied the accusations. Thaksin sued Sondhi and several
Manager Daily executives for defamation. Sondhi countered by saying that Thaksin was trying to silence the press. == Post-2006 Coup ==