The Monthly Film Bulletin wrote: "Given the film's format, most of the burlesque of the seven featured sins (linked by brief animation sequences) inevitably inflates them into something like morality play abstractions (with formula doses of poetic, instead of divine, retribution). On the other hand, they no longer have the fatal attraction of forbidden fruit, simply the lure of permissible vanities and indulgences – much like the invitation of modern advertising, in fact. The exceptions to this mostly mild and unremarkable humour are two episodes that seem least tailored to the format: Lust, which has previously featured as an episode in a television series, and Sloth, inimitably tailored by Spike Milligan as a sepia-tinted, running, jumping and (only infrequently) standing still film."
The Radio Times Guide to Films gave the film 3/5 stars, writing: "Having packed his short film
Simon, Simon [1970] with cameos by his famous friends, comic actor Graham Stark enticed even more comedians and comic writers to contribute to this, his only feature. It comprises seven sketches, each one a mildly amusing illustration of a deadly sin. The film is very much a product of its time, with familiar television faces performing glorified sitcom (two of the segments are adaptations of TV episodes), while busty starlets remove their clothes." British film critic
Leslie Halliwell said: "Compendium of comedy sketches, a very variable ragbag of old jokes." ==References==