Formation and initial recognition (2000–08) Formed in the early 2000s, the Rubberbandits’ initial exposure arose from recorded prank phonecalls. These
prank calls featured on a number of Irish and international radio stations, and became something of a
memetic phenomenon in Ireland in the early 2000s. These phonecalls were their primary content until they became a musical stage act in 2007 - though they continued to use prank recordings as part of their stage act. The Rubberbandits developed a comedic style that is satirical, surrealist and crude, drawing comparisons to satirist
Flann O'Brien. The track "Up Da Ra" employs the literary device of the
unreliable narrator to lambast the Irish phenomenon of
armchair republicanism. Their work explores a number of themes that are of significance to Irish urban youth, including drug abuse, interaction with the
Garda Síochána, and violence.
Nialler9 of
State magazine included one of their tracks in his top 20 albums of 2008, and listed the Rubberbandits as his number two "international act to watch for 2009".
Television and YouTube exposure (2010–11) The Rubberbandits' 2010 appearance at Electric Picnic was cited as one of the top picks of the event in
The Dubliner supplement of the
Evening Herald. This show followed their Friday night headline slot at the Little Big Arena. In September 2010, they were invited to speak at the
Trinity College Philosophical Society. They were also later listed by the website
Cracked.com as the top "most misunderstood" satirists. In October 2010, they began a weekly slot on the
RTÉ Two television comedy show
Republic of Telly where their first clip "The Rubberbandits' Guide to Limerick" received over 100,000 YouTube views in the 7 days after broadcast. Their music video "
Horse Outside", featuring Irish model
Madeline Mulqueen, was released on 8 December 2010 via
iTunes. The video premiere was on
Republic of Telly that night, and within 72 hours, it had reached 530,000 views on YouTube and became the top rated YouTube video in Ireland. In just over two weeks the video reached more than four million views. International press (such as the Spectator and CNBC) picked up on the phenomenon running blog pieces on the video and its content.
Paddy Power placed the track at 8/11 and as favourite for
Christmas number one single in Ireland. However, the effort fell short, losing to
The X Factor winner
Matt Cardle by over 25,000 sales. The Bandits' single was hampered by weather affecting deliveries and demand for physical stock that the distributors struggled to keep up with, as many stores were sold out of the existing stocks. The single, "
I Wanna Fight Your Father", focused on forbidden love and the lengths to which one might go to win over the disapproving family of a would-be lover. The video was posted on the Rubberbandits YouTube channel and went on sale in February 2011. Within 24 hours the video had garnered 170,080 YouTube views. The music video for an alternative version of the song
as Gaeilge (in Irish) was released on YouTube on 3 March to promote
Seachtain na Gaeilge. A new video
Spastic Hawk emerged from the pair in October 2011, followed in November 2011, by the single
Black Man.
Festival appearances (2011–2014) The Rubberbandits have headlined large student events such as the
NUI Galway Arts Ball, and as the closing act at the Trinity Ball in Dublin – where they performed after acts such as The Streets and Jessie J. Sold out shows at Irish venues such as the Tripod in Dublin, Pavilion in Cork and Black Box in Galway and appearances at UK Festivals, Relentless NASS, Reading, Latitude and Leeds followed throughout 2011 before a sold-out show at the Olympia in Dublin in October. In November 2011 they embarked on a 9 date UK tour playing venues such as King Tuts in Glasgow, the 02 in Oxford and XOYO in London. An appearance at the
Oxegen festival in July 2011 saw a crowd of over 20,000 gather. The Rubberbandits wrote and performed three shorts for Channel 4's
Comedy Blaps, with Sideline, who produced the shorts, becoming the first Irish production company to have a scripted comedy commissioned by the British TV station. These gained over a million views on line and were aired on Channel Four TV on Friday 18 August 2012 as part of the "Funny Fortnight" season. On 2 December 2011, their debut album
Serious about Men was released. It was reported on the Today FM Ray Darcy show as being the biggest pre-order Irish album of the year. In August 2012 they performed a series of 12 shows at the world's biggest Arts Festival,
The Edinburgh Fringe, and gained traction with sold-out shows, an appearance on BBC3's "Best of the Fringe", and a number of favourable reviews. On 25 August 2012 they were presented with the Malcolm Hardee "Most Original Act on the Fringe" Award. In April 2014, a new theme tune for
Russell Brand's web series
The Trews was created and performed by the Rubberbandits. == Television, film and video ==