The book contains 19 essays, 14 of them written by Rand and five by Branden, plus an introduction written by Rand. All but one of the essays had previously been published in
The Objectivist Newsletter, a magazine that Rand and Branden had launched in 1962. The exception was the book's first essay, "The Objectivist Ethics", which was a paper Rand delivered at the University of Wisconsin during a symposium on "Ethics in Our Time". "The Objectivist Ethics" explains the foundations of Rand's ethical theory. Her other essays engage a variety of ethical topics, often challenging common perspectives on such issues as compromise and moral judgment. Branden's essays, such as "Counterfeit Individualism" and "The Psychology of Pleasure", present a more psychologically focused view of morality. Rand defines morality as "a code of values to guide man's choices and actions—the choices and actions that determine the purpose and the course of his life." The foundation of Rand’s ethics rests on her analysis of the concept of value, which she holds to be the central concept of morality and defines as “that which one acts to gain and/or keep.” Rand argues that the existence of values presupposes a fundamental alternative, which she identifies as the alternative of life or death, as only life is an end in itself and only living organisms face the constant choice of self-sustaining action versus destruction. Rand holds that all values, therefore, are ultimately directed toward the maintenance of life. From this, Rand concludes that ethics is an objective science, with the requirements of an organism’s survival serving as the standard of moral judgment. Holding that human beings survive by means of reason, Rand derives the principle of rational egoism, in which virtues such as independence, productivity, integrity, and pride serve the requirements of human survival and happiness. Rand rejects altruism, which she defines as the moral doctrine that holds self-sacrifice as a virtue and regards the service of others as the moral ideal. In contrast, she holds that rational egoism is consistent with human coexistence, since trade and voluntary exchange are mutually beneficial. Rand holds that the political corollary of her ethics is the recognition of individual rights and a system of laissez-faire capitalism, which she regards as the only moral social system because it leaves individuals free to act on their rational judgment. ==Use of
selfishness==