MarketTullamore Dew
Company Profile

Tullamore Dew

Tullamore Dew, rendered in most branding as Tullamore D.E.W., is a brand of Irish whiskey produced by William Grant & Sons. It is the second-largest-selling brand of Irish whiskey globally, with sales of over 1,500,000 cases per annum as of 2020.

History
. The beginning of Tullamore D.E.W. dates back to 1829, when a distillery was established in Tullamore by Michael Molloy. Daniel E. Williams played a significant role in expanding the distillery and modernizing the town. In 1893, he was instrumental in introducing electricity to Tullamore and installing its first telephone line. Outside of whiskey production, Williams also imported tea, seeds, and various grains. Under Williams's leadership, the distillery grew significantly, and after his death, the business remained in the family, which rebranded the whiskey to include his initials, D.E.W. Subsequently, the C&C Group divested their entire liqueur and spirit business (including Tullamore D.E.W.), which was acquired by William Grant & Sons for €300 million in 2010. At which point, Tullamore D.E.W. was still being produced under license at the Midleton Distillery. Therefore, as expansion of the brand was dependent on the availability of whiskey from Midleton, and with significant growth envisaged, William Grant & Sons opted to construct a new distillery in Tullamore, rather than depend on outsourced production. the grain whiskey component of the blend will continue to be sourced from Midleton until phase two is completed. In March 2024, Tullamore D.E.W. launched a new brand look designed to improve grip on the bottles and reduce carbon emissions. ==Variants==
Variants
a range of seven whiskeys are sold under the Tullamore D.E.W. brand: • Tullamore D.E.W. Original Irish Whiskey (40% ABV, 80 Proof); a blend of triple-distilled pot still and malt, plus grain whiskey; matured in ex-bourbon and sherry casks • Tullamore D.E.W. 12 Year Old Special Reserve (40% ABV, 80 Proof): blend with a high pot still and malt content; aged for 12–15 years in ex-bourbon and sherry casks • Tullamore D.E.W. 14 Year Old Single Malt (41.3% ABV, 82.6 Proof): triple distilled, finished in bourbon, port, Madeira, and Oloroso sherry casks • Tullamore D.E.W. 18 Year Old Single Malt (41.3% ABV, 82.6 Proof): matured 18 years in ex-bourbon casks, and finished in ex-Oloroso sherry butts, ex-port pipes and ex-Madeira drums • Tullamore D.E.W. Old Bonded Warehouse Release (46% ABV, 92 Proof): released in 2012 to celebrate the opening of a visitor centre in an old bonded warehouse (hence the name), it is only available in the visitor center; aged in Oloroso casks • Tullamore D.E.W. Cider Cask Finish (40% ABV, 80 Proof): finished in cider casks; was released in June 2015 for sale through airport retail outlets. It is claimed to be the first ever cider cask–finished Irish whiskey. Tullamore D.E.W. whiskey is finished for three months in barrels that have stored pressed fermenting apples for several months. • Tullamore D.E.W. XO Caribbean Rum Cask Finish (43% ABV, 86 Proof):Original triple distilled triple blend of pot still, malt and grain Irish whiskey finished in first fill XO rum casks previously used to age Demerara rum to impart their distinctive tropical fruit and warm spice flavors. Past releases include: • Tullamore D.E.W. 10 Year Old Single Malt (40% ABV, 80 Proof): single malt matured in ex-bourbon, Oloroso, Port and Madeira casks • Tullamore D.E.W. 12 Year Old Sherry Cask Finished Limited Release (46% ABV, 92 Proof) • Tullamore D.E.W. Phoenix Limited Edition (55% ABV, 110 Proof): named for a 1785 hot air balloon accident which nearly burned down the town of Tullamore; a blend with a high pot still content; aged in Oloroso sherry casks; originally available in travel retail • Tullamore D.E.W. 15 Year Old Trilogy Small Batch (40% ABV, 80 Proof): a blend; aged in ex-bourbon, Oloroso and rum casks • Tullamore D.E.W. Collector's Edition (43% ABV, 86 Proof), triple distilled and finished in Caribbean rum casks == Popular culture ==
Popular culture
• Tullamore Dew is the whiskey of choice for Lisbeth Salander, the lead character in Stieg Larsson's Millennium novel series. • In his early days folk singer Dave Van Ronk frequently performed with his trademark stoneware jug of Tullamore D.E.W. on stage next to him. • In his early letters later collected in The Proud Highway, Hunter S. Thompson makes frequent mention of Tullamore Dew. • Tullamore Dew is the whiskey of choice for the widow MacDonagh in Kevin Hearne's The Iron Druid Chronicles. == See also ==
tickerdossier.comtickerdossier.substack.com