V2food

v2food was founded in January 2019 out of a partnership between Jack Cowin's Competitive Foods and CSIRO's investment fund Main Sequence Ventures. Jack Cowin's company also owns Hungry Jack's, the master franchisee of Burger King in Australia. The factory opened in December 2020; however in 2023 the factory was shut down following challenges in the marketplace. The company intends to expand its reach into China and other parts of Asia. ==Products==

Hungry Jack's launched v2food's first product in October 2019, the "Rebel Whopper", a meat-free alternative to the fast food company's signature Whopper burger. v2food's burger patties later became available at Soul Burger and Burger Urge outlets, as well as New Zealand Burger King restaurants from January 2020. In late 2020 Burger King launched the "Plant-Based Whopper" featuring v2food's patties in the Philippines and Japan. In April 2020 v2food's mince product became available in meal kits from Marley Spoon. Their mince and burger patties became available in Woolworths and Coles supermarkets later that same year. == See also ==