The main idea of the telenovela is a plot of
revenge by 3 brothers who used to live in the countryside, whose father was ruined by a businessman who took his farms. For this purpose they move to
Buenos Aires and work near him, in order to become his friends and confidants, and avenge his father by sabotaging his political career. The love stories of the show torn the characters between their sentiments and their loyalty to the plan. The series replaced
Por amor a vos on Channel 13 and was aired in the same time segment than the soap-opera
Los exitosos Pells of Telefe. The idea was to confront the humoristic style of the later with a melodramatic telenovela. The dramatic tone of the series allowed a strong success among the male audiences, a rare event among Argentine telenovelas, which led to the high success of the program in audiences. The success of the series led to a spin-off theater play by the main actors, reprising the characters from the TV but inside a humoristic story. The ending of the series was followed by a "behind the scenes" production and a rerun of the last episodes. It was replaced by the soap opera
Alguien que me quiera, of a less dramatic nature, but it didn't have much success. As a result, and attempting to keep the audience of
Valientes,
Alguien que me quiera was scheduled to another hour, and another series was created,
Malparida. Heredia also works in this one, and it is also a story of revenge. Luciano Castro would also join
Malparida some time afterwards. ==Plot==