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Yeah 3x

"Yeah 3x" ; sometimes stylized as "Yeah 3X") is a song by American singer Chris Brown, released as the lead single from his fourth studio album F.A.M.E. on October 25, 2010. It was written alongside Kevin McCall, Sevyn Streeter, and producer DJ Frank E, with Calvin Harris receiving an additional writing credit following his accusation of plagiarism. Brown recorded the song for his pop audience as he had been doing a lot of mixtapes and urban records. "Yeah 3x" is an uptempo dance-pop, Europop, and electro house song; it uses a video game-type beat and features a thick bassline and big synth chords.

Background and recording
"Yeah 3x" was recorded at The Record Plant—a studio in Los Angeles, California—and Serban Ghenea mixed the track at Mixstar Studios—a studio in Virginia Beach, Virginia. However, those plans were changed when "Yeah 3x" was released instead. While filming the music video for the song, Brown elaborated on the song's inspiration in an interview with Access Hollywood. He stated that he wanted to record the song for his pop audience since he had been doing so much urban material. Brown said the song was given to him by DJ Frank E while he was in the studio writing songs for other artists and himself. "I heard the track and I was like man this is incredible. It kind of gave me the 'Forever' feeling so I wanted to do more of a song for my pop audience. I’ve been doing a lot of mix-tape stuff, a lot of urban records ... the pop audience didn’t really have anything to gauge from so I really wanted to give them this and I feel like 'Yeah 3x' is something different, something new and it’s just [a] positive record. It’s not anything too over the top; it’s just right where it needs to be." == Composition ==
Composition
"Yeah 3x" is an uptempo dance-pop, Europop, and electro house song. According to MTV, "Yeah 3x" shows Brown "embracing his pop side" over a "video game-type beat". Throughout the song, it features a thick bassline. The song uses a portion of the melody from "I'm Not Alone" by Calvin Harris. while Sean Michaels of The Guardian commented that the song seems to be inspired by David Guetta's Eurodance sound. Nick Levine of Digital Spy musically compared the song's production to the sounds of Usher, Taio Cruz, Jay Sean, The Black Eyed Peas and Calvin Harris. == Music video ==
Music video
Synopsis The accompanying music video for "Yeah 3x" was directed by Colin Tilley and filmed at the Universal Studios. It premiered on MTV on October 21, 2010, and features cameo appearances by Teyana Taylor, Kevin McCall, and Future Funk from ''America's Got Talent''. The video opens with Brown walking down a deserted street wearing a navy sweatshirt, dark blue denim, and white sneakers. It then cuts to another scene where Brown makes an acrobatic entrance onto the top of a truck in a neighborhood of old-timey storefronts and brownstones. Wearing a black vest, trousers and a red skinny tie, Brown then leads a mob of kids, teenagers and older residents down the street. As the first chorus nears, Brown begins his first dance sequence with two male dancers. Together, they pull off high mid-air twirls, each seemingly jumping several feet above the ground. Brown then follows a woman down the street, and runs into four female dancers wearing tank tops and suspenders. Together, they perform arm movements, and work in a few hip thrusts. The next scene, Brown is seen at a storefront labeled "Popin Pete's" and continues more dancing with Pete. During the bridge, Brown can be seen wearing a hot pink/salmon-colored blazer, gold chain and, in one shot, carrying a massive shiny boombox. Brown then rallies the crowd from a fire escape just before someone opens a fire hydrant and unleashes a spray of water onto the crowd. In the final scene, Brown is wearing a peach blazer while baring his chest, and performs the last bit of choreography with male and female dancers. The video ends as Brown spins, stops and looks off into the distance. Reception Ed Easton Jr. of WNOW-FM gave the video a rating of seven out of ten, writing that, "there is plenty of choreographed dancing as Breezy shows us he still got it, getting everyone in the neighborhood to dance with him. The video is good for the most part, especially if you are a fan of dancing." Mariel Concepcion of Billboard magazine simply called it a "kid-friendly clip". The video was nominated for Best Choreography at the 2012 MTV Video Music Awards Japan. ==Live performances==
Live performances
in April 2012 A pre-taped performance of Brown performing "Yeah 3x" and a medley of "Beautiful People" and "Forever" was shown on the American version of Dancing with the Stars on March 29, 2011. Prior to the performance, some of the show's cast were unhappy that Brown was going to perform because of the domestic violence assault that occurred with his then-girlfriend Rihanna in 2009. Host Tom Bergeron told the On Air with Ryan Seacrest radio show that, "I did tell the producers it may be to their advantage to not have me interview him, because my natural tendency would be to say something. So don't put me in a position where you are asking me to not say something, because I really won't do that." On July 15, 2011, Brown performed the song in front of an audience of 18,000 at the Rockefeller Plaza in New York City for the Today concert series. For the performance, Brown wore a white shirt and black pants, and was accompanied by male dancers wearing black jumpsuits and red sneakers. He opened his performance with "Yeah 3x" and was dressed in a white formal suit, accompanied by "full-skirted dancers". and at the Supafest tour in April 2012. == Critical reception ==
Critical reception
Amar Toor of AOL Radio called the song "dance-friendly", and wrote "with its electro-vibe and frenetic pulse, 'Yeah 3x' sounds like the perfect club banging anthem to get any night off to a raucous start." Ed Easton Jr. of radio station WNOW-FM noted the song's similarities to Brown's 2008 single "Forever" (2008), writing that "it has that fun and simple lyrical flow and puts more emphasis on the intoxicating beat." He also called the song "a beat banging dance track" that would keep Brown rising back to the top. Bri LaPelusa of UR Chicago called it a "true party anthem" due to the chorus: "You love to drink / So do we / Get my bottles / Bring 'em to me / Hold your glasses up / People everywhere." Tom Howard of Yahoo! Music called it a "clubby summer tune." Hannah Ash of The Harber Herald wrote that "it's a great song, full of party-riffic electronic beats made for dancing." Controversy claimed that "Yeah 3x" plagiarised his 2009 single "I'm Not Alone". Scottish producer and DJ Calvin Harris claimed that "Yeah 3x" plagiarised his 2009 single "I'm Not Alone". He tweeted, "Choked on my cornflakes when I heard [the] new Chris Brown single this morning. Do you know what I mean?" After receiving many abusive messages from Brown's fans after posting the comment, he later tweeted, "I don't care that you call me a nobody. Stealing is still stealing, doesn't matter who you are! ... Because Chris Brown is an international celebrity doesn't make it OK to rip off a guy from [the] UK not many people have heard of." Brown later spoke with Harris and upon hearing the similarities between the two songs, had Harris' name added to the songwriting credits. == Chart performance ==
Chart performance
In the United States, "Yeah 3x" debuted at number 33 on the Billboard Hot 100 chart dated November 13, 2010. After weeks of ascending and descending the Hot 100, "Yeah 3x" peaked at number 15 in the issue dated January 29, 2011, and spent 20 weeks on the chart. On October 3, 2017, the single was certified double platinum by the Recording Industry Association of America (RIAA) for combined sales and streaming equivalent units of over two million units in the United States. In Canada, "Yeah 3x" debuted at number 42 on the Canadian Hot 100 and peaked at number twelve. The song also attained top 10 positions on the German Singles Chart and the Netherlands' Dutch Top 40 at numbers seven 10, respectively. It was certified platinum by the Recording Industry Association of New Zealand (RIANZ), denoting sales of 15,000 copies. In the United Kingdom, "Yeah 3x" entered the UK Singles Chart at number 10 on February 5, 2011, and became Brown's fourth UK top 10 single as a lead artist. It peaked at number six in its third week on the chart, and remained in the top 10 for six consecutive weeks. == Track listing ==
Track listing
Digital download • "Yeah 3x" – 4:01 • "Deuces" featuring Drake, T.I., Kanye West, Fabolous, Rick Ross and André 3000 – 6:43 • "Deuces" featuring Drake and Kanye West – 4:34 == Credits and personnel ==
Credits and personnel
• Chris Brown – songwriter, lead vocals • Justin "DJ Frank E" Franks – songwriter, producer • Kevin McCall – songwriter • Amber Streeter – songwriter • Calvin Harris – songwriter • Serban Gheneaaudio mixing • John Hanes – engineering • Tim Roberts – assistant engineering Source: ==Charts==
Charts
Weekly charts Year-end charts ==Certifications==
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