Morales was a member of the Singing Cooks and Waiters of Barrio Fiesta restaurant. In 1995, he started performing in
comedy bars, particularly Music Box. He is best known for his Ate Gay
persona, an
impression of actress
Nora Aunor, whose nickname was Ate Guy. Morales said of the actress: "I became a fan of Nora Aunor when I started working. I'm very grateful to her … She was supportive of her
impersonators. She was not selfish. She didn't stop us from impersonating her." As Ate Gay, he performed
stand-up comedy and made film and television appearances. He was a regular performer at the comedy bars Klownz and Zirkoh, both owned and founded by
Allan K.. In 2009, Ate Gay met
Boobay who was then starting his stand-up career in
Baguio. Ate Gay invited Boobay to Klownz, allowing the latter to establish himself in
Manila. Ate Gay was also a co-host of the
variety show Comedy Bar (2010–11) on
GMA, supporting the main hosts
Eugene Domingo and Allan K.. On November 30, 2012, Ate Gay headlined his first major concert, , at the
SM Mall of Asia Arena. Among his guest performers were the
SexBomb Girls,
KZ Tandingan,
The Company,
Aegis,
Aiza Seguerra, Allan K., Boobay,
John Lapus,
Kevin Balot, and Nora Aunor as the special guest. In 2013, Ate Gay was a co-host of the noontime variety show
Wowowillie on
TV5. On the February 28 episode, producer and main host
Willie Revillame castigated Ate Gay and
Ethel Booba on air. Revillame called the two co-hosts unprofessional and ungrateful after they were allegedly angry backstage for losing the costume contest, one of the show's
segments. Ate Gay eventually left
Wowowillie in June due to several disagreements with the production staff, but made it clear that Revillame was not the reason for his departure. He then portrayed Elsa in the drama action series
Batang Quiapo from 2023 to 2024. Ate Gay is also known for his comedic
mashups of
popular songs. ==Personal life==