Xavier University radio WVXU signed on the air on August 5, 1970. It was originally licensed to
Xavier University, primarily airing a
progressive rock format with some specialty programming including
jazz and
R&B. WVXU was a
college radio station, set up to give students exposure to the broadcasting industry and as a service to Xavier's surrounding community. As a
Jesuit Catholic university, Xavier also aired some religious broadcasts on WVXU. It was originally powered at 630 watts, a fraction of its current output. After it got a power boost the university decided to make it more of a public radio station.
NPR membership WVXU became an NPR member station when the network's wake-up newsmagazine
Morning Edition was added to the schedule in 1981. The original NPR member for the Cincinnati area, WGUC, did not want to replace its popular morning drive time classical music show with a network news program, so WVXU started carrying
Morning Edition and a few other NPR informational programs. For a time, WGUC continued carrying NPR's flagship afternoon newsmagazine
All Things Considered. WVXU then added more news and talk programs to supplement its eclectic music playlist, coinciding with the expansion of NPR's schedule in the 1980s. While WGUC and WVXU between them provided most of the NPR programs available in Cincinnati, the two NPR flagship news magazines aired separately. WVXU featured programs from the "
Golden Age of Radio" and in 1994 won the
Peabody Award for the station's 12-hour "D-Day Plus 50 Years" broadcast commemorating the anniversary of
D-Day, capturing the day's history through historic broadcast recordings. In the early 2000s, the university decided to end its involvement in the radio station.
Cincinnati Public Radio On August 22, 2005, Xavier transferred ownership WVXU and its "X-Star Network" of
rebroadcasting stations to CPRI in a $15-million transaction. That brought WVXU and WGUC under the same licensee. This permitted elimination of program duplication and a realignment of formats. WGUC transferred nearly all of its remaining spoken-word programming, including
All Things Considered, to WVXU. WGUC now airs
classical music almost exclusively, while WVXU carries news and information programs, including both NPR flagship news magazines. For a time, WVXU carried some music programs on weeknights and weekends after the ownership change. Cincinnati Public Radio took over management of 88.5 WMUB in March 2009, a station owned and run by
Miami University in
Oxford, Ohio. As part of the deal, Miami retained ownership of the station, which serves southwestern Ohio and southeastern Indiana, though it is now a full-time satellite of WVXU. WMUB brings WVXU's programming to areas north of Cincinnati where the main signal is weak. ==Programming==