Critics praised the song's production and Swift's songwriting, and opined that the perspective of its lyrics—a departure from Swift's trademark confessional narratives inspired by her personal life—showcased her maturity as a songwriter. Valerie Magan from
Clash remarked that the lyrics feel "vouyeristic, as we lean in to hear all the stories that 'innocent-era' Swift would've kept secret". The same magazine's Lucy Harbron lauded Swift's ability to portray "niche" emotions and her storytelling prowess. Sheffield picked "August" as one of the album's highlights, calling the song "the album's most plainly beautiful ballad".
The A.V. Club Annie Zaleski and
Under the Radar Caleb Campbell both selected the song as one of
Folklores best and compared the production to the music by Scottish dream pop band
Cocteau Twins. While acknowledging Swift's
indie reinvention on
Folklore,
Pitchfork Jillian Mapes opined that "August", along with other songs produced by Antonoff, are not really radical transformations, however still display signs of maturity. On behalf of
Consequence of Sound, Katie Moulton was somewhat disappointed that the song's theme is not far from Swift's trademark "pop-culture tropes", but found certain lyrics original enough to "refresh the
clichés".
The Observer Kitty Empire was more reserved in her praise and said "August", although a solid song, did not expand beyond Swift's comfort zone. "August" featured on lists of the best songs of 2020 by publications including
Rolling Stone (No. 5), the
Chicago Tribune (unranked), and
Yahoo! (unranked).
Complex Edwin Ortiz ranked it second on his year-end list. In
Vulture list ranking all songs in Swift's discography, Jones wrote about "August": "Even in fiction, Swift's ability to capture the wistful ache of nostalgia remains unmatched." Sheffield picked it among the best five songs of Swift's discography: " 'August' feels like such a simple tune, yet it's one of the craftiest creations in the Swiftian Multiverse."
Insider's Callie Ahlgrim named "August" as The Best Song of 2020. == Credits and personnel ==