Newspaper tycoon
William Randolph Hearst formed Cosmopolitan in conjunction with
Adolph Zukor of
Paramount after Hearst's bid for entry into the motion picture business was rebuffed by
United Artists. The advantage of Paramount having a production deal with Cosmopolitan was that they had the film rights to stories that had appeared in the wide variety of
Hearst's magazines. These included
Cosmopolitan (from which Hearst took the film company's name), as well as
Harpers Bazaar, and
Good Housekeeping. Thus the stories arrived pre-sold to the public, who were familiar with them through reading them in Hearst's magazines. Hearst's magazines would also advertise and promote his films. Cosmopolitan's first successful film was
Humoresque (1920), which also was the first film to receive the
Photoplay Medal of Honor. For its studio complex, Hearst acquired Sulzer's Harlem River Park and Casino at 126th Street and Second Avenue but a fire on February 18, 1923, destroyed the complex while shooting
Little Old New York with
Marion Davies, directed by
Sidney Olcott. The sets had been designed by
Joseph Urban. Cosmopolitan heavily promoted the career of Hearst's lover, actress
Marion Davies. She appeared in 29 silent and 17 talking films with the company. Due to disagreements with Paramount in the distribution of the Cosmopolitan Pictures in
block booking venues, Hearst left Paramount to have his films released by other studios. Starting in 1923, they were distributed or co-produced by
Metro-Goldwyn-Mayer until 1934 when a disagreement with
Louis B. Mayer over the film
Marie Antoinette led Cosmopolitan to go to
Warner Bros. Pictures. == Legacy ==