2000s In 2000, Tatum was first cast as a dancer in
Ricky Martin's "
She Bangs" music video, after an audition in
Orlando, Florida; he was paid $400 for the job. His experience in the fashion industry began as a model working for noted clients such as
Armani and
Abercrombie & Fitch. He soon moved into television commercials, landing national spots for
Mountain Dew and
Pepsi in 2002. He subsequently signed with Page 305 (Page Parkes Modeling Agency), a modeling agency in
Miami. He was cast by Al David for
Vogue magazine and soon after appeared in campaigns for
Abercrombie & Fitch,
Nautica,
Dolce & Gabbana,
American Eagle Outfitters, and
Emporio Armani. He was picked as one of
Tear Sheet magazine's "50 Most Beautiful Faces" of October 2001. Tatum signed with
Ford Models in New York City. In 2006, Tatum starred in ''
She's The Man'' opposite
Amanda Bynes, which was named "the greatest Shakespeare adaptation since '10 Things I Hate About You'" by
Business Insider. Later that year, Tatum starred opposite his future wife
Jenna Dewan in
Step Up, which was his breakout role. Although it was widely panned, it has earned $115 million worldwide. In 2008, Tatum co-starred in director
Kimberly Peirce's film
Stop-Loss, about soldiers returning home from the
Iraq War, and in director
Stuart Townsend's film
Battle in Seattle, about the 1999 protest of the
World Trade Organization meeting in
Seattle. Tatum played in the short film
The Trap, directed by
Rita Wilson. Tatum and
Dito Montiel, who worked together on
A Guide to Recognizing Your Saints, reteamed on the action drama
Fighting for
Rogue Pictures. He starred as Shawn MacArthur, a young man who starts out selling counterfeit goods in New York City. He next appeared in writer/director/producer
Michael Mann's 2009 crime drama
Public Enemies, playing the 1930s American
gangster Pretty Boy Floyd. He played a soldier in
Dear John, a film based on the popular
Nicholas Sparks bestseller. He later said that he accepted the role to learn from director
Lasse Hallström because he never studied at an acting school.
2010s In 2012, Tatum hosted
Saturday Night Live and appeared in four films. He co-starred in
Steven Soderbergh's action-thriller
Haywire,
The Vow with
Rachel McAdams, and
21 Jump Street (film adaptation of
TV series of the same name) with
Jonah Hill. Tatum also starred in
Magic Mike, a film based on his eight-month experience as a stripper in Florida. The film was directed by Soderbergh, was co-produced by Tatum and Soderbergh, and starred Tatum as Mike. He is a featured performer at a Tampa, Florida, male strip club who takes a younger dancer (
Alex Pettyfer) under his wing to show him how to hustle "on and off stage". He reprised his role as
Conrad S. Hauser / Duke in
G.I. Joe: Retaliation, the sequel to 2009's
G.I. Joe: The Rise of Cobra, in an ensemble cast that included
Dwayne Johnson and
Bruce Willis. Originally scheduled for release on June 29, 2012, the film was pushed back to March 2013 to convert it to 3D and to add more scenes for his character, who was killed at the beginning of the film. Tatum later said he had not wanted to appear in the sequel and was happy his character had been killed off. Also in 2013, he appeared in another action film,
White House Down. Tatum reprised his role from
21 Jump Street in its sequel,
22 Jump Street, which was released on June 13, 2014. Also in 2014, he co-starred with
Steve Carell in
Foxcatcher, the story of
John du Pont, who had schizophrenia and killed Olympic wrestler
Dave Schultz, the brother of the character played by Tatum, who also had won Olympic gold. In 2015, Tatum starred in
Magic Mike XXL, reprising his 2012 role.
2020s Tatum was set to star as X-Men character
Remy LeBeau / Gambit in
a solo film, set within the
X-Men film universe, which he would have produced, but the film was cancelled in May 2019 after languishing in
development hell since 2014. Tatum eventually appeared as Gambit in the
Marvel Cinematic Universe film
Deadpool & Wolverine (2024). In 2022, Tatum made his directing debut on
Dog, a road-trip comedy tracking a former Army Ranger and his dog that he starred in and co-helmed with regular collaborator
Reid Carolin. The same year, he starred opposite
Sandra Bullock in the
Paramount Pictures romantic action adventure film
The Lost City. In 2023, Tatum returned as Mike Lane in ''
Magic Mike's Last Dance'' with Steven Soderbergh as director. The film was set for an exclusive premiere on HBO Max, but it was instead released in theaters on February 10, 2023. Tatum starred in
Zoë Kravitz's directorial debut film
Blink Twice (2024), portraying a tech billionaire. Tatum's performance as a conman with a heart-of-gold in the 2025 film
Roofman has garnered him the "best reviews of his career." ==Other ventures==