Langensalza is a popular tourist destination, with a well-preserved medieval old town, a number of themed public gardens and a thermal spa bath. In 2011 it won the title "Most blooming town in Europe" as part of the Europe-wide horticultural competition
Entente Florale. In 2025 it was awarded the honor of "Germany's most beautiful small town", ahead of Brüggen in Nordrhein-Westfalen and Rüdesheim in Hessen. Sulphur springs were discovered in 1811 and opened to the public as a curative bath in 1812. A new version of the public sulphur bath was opened in 1928. Salt and mineral water springs were discovered in 1996, which prompted the opening of many new curative facilities. Today a modern thermal bath attracts many visitors. Bad Langensalza contains a Botanical Garden, along with a Rose Garden, a Magnolia Garden and an Arboretum. It is one of the few European towns with an authentic large-scale Japanese Garden. Bad Langensalza is also close to the
Hainich National Park, Germany's oldest deciduous forest. Every August, the town hosts a Middle Ages Festival (
Mittelalterstadtfest) where townsfolk don traditional dress from the middle ages and visitors can experience medieval crafts, handwork, martial arts, food and music. The town is on the
German Timber-Frame Road (
Fachwerkstraße) and is notable for the number of well-preserved medieval half-timbered (
Fachwerk) houses.
Travertine stone has been mined in the town since medieval times, and is still carved there today. It forms the distinctive white stonework of the old town. Travertine from Langensalza was used in the building of the
Brandenburg Gate and in one of the most famous works of modern architecture, the
Barcelona Pavilion. ==Cultural==