YouTube channel and breakthrough (2010–2014) 2014 In October 2010, Singh started a YouTube channel under the pseudonym "IISuperwomanII". Starting out, she had intended to go to graduate school as her parents had requested, but she instead chose to make YouTube videos and decided that she would return to graduate school if her YouTube career did not progress. In December 2011, Singh created a second channel called "SuperwomanVlogs", now titled "Lilly Singh Vlogs", where she chronicles her daily activities and includes behind the scenes footage from her videos. She used it as a second channel to upload videos until August 2014, when she began uploading vlogs. Singh appeared as a background dancer in the movies
Speedy Singhs and
Thank You in 2011. When Singh acquired 100,000 subscribers in 2012 she applied to YouTube for monetization on her videos. When YouTube accepted, Singh "became more career-minded" and bought her first camera for $699. In August 2013, Singh was featured alongside
Jassi Sidhu in his Punjabi song
Hipshaker. She
rapped in the song
Mauj Ki Malharein, which played in the
Bollywood drama
Gulaab Gang in August 2014. In July of the same year, Singh released a song titled
#LEH in a collaboration with her friend, author and rapper Kanwer Singh, who is known by the pseudonym "
Humble the Poet". In 2014, Singh appeared in a small role in the Canadian production
Dr. Cabbie. In the same year, she was nominated for a Shorty Award and a Streamy Award. In 2015, Singh ranked 8th on
Forbes list of World's Top-Earning YouTube Stars. In 2016, she was included in
Forbes list of world's highest paid YouTubers ranking third and earning a reported $7.5 million. In 2018, she was once again ranked on the
Forbes list of the world's highest-paid YouTube stars, in tenth place, earning a reported $10.5 million. As of February 2022 she has 14.7 million subscribers and over three billion video views.
Career expansion (2015–2018) in San Francisco during her world tour "A Trip to Unicorn Island" Singh recorded and released another music video in February 2015 titled
The Clean Up Anthem in collaboration with Canadian artist Sickick. In March 2015, Singh began a world tour called "A Trip to Unicorn Island", adapting her YouTube content and including singing, dancing, music performances, comedy, and her parent characters. Her tour covered India, Australia, Hong Kong, Singapore, Dubai, Canada, Trinidad and Tobago, the United Kingdom, and the United States. She documented the tour in her first feature movie,
A Trip to Unicorn Island, which also describes how YouTube fame is affecting her life. The movie was released on February 10, 2016, on YouTube Red (now called
YouTube Premium). Singh describes the film as being very "raw and genuine". In April 2015, Singh released a song about her hometown Toronto in collaboration with Humble the Poet titled
#IVIVI (roman numerals for 416, Toronto's area code). Singh received her first MTV Fandom Award, was nominated for two Teen Choice Awards, and won her first Streamy Award later that year. In December 2015, she moved to Los Angeles to further her career. In July 2016, she won two
Teen Choice Awards from her three nominations. In 2016, Singh voiced miniature unicorns named Bubbles and Misty in the animated film
Ice Age: Collision Course and played a cameo role in the film
Bad Moms. In January 2017, she won a
People's Choice Award for "Favorite YouTube Star". In September 2017, Singh won her fourth
Streamy Award. Her first book,
How to Be a Bawse: A Guide to Conquering Life, was released on March 28, 2017. The book reached No. 1 on the New York Times bestseller list. Singh won the award for Best Non-Fiction at the 2017
Goodreads Choice Awards. Her 2017 world tour was centered around the book release and key concepts she discussed. A successor book, titled
Be a Triangle, was released on April 5, 2022. Singh was cast in
HBO's
film adaptation of
Fahrenheit 451 after recording an audition outside an Internet café in Melbourne, Australia. She was in the region to promote her book and rushed the audition at her agent's urging around 2 a.m. in May 2017. She plays the character of Raven, "a tabloid blogger who works with the fire department to spread the ministry's propaganda by broadcasting their book-burning raids to fans". In October 2017, Singh hosted
SlutWalk, an initiative started by
Amber Rose. In November 2017, she was also chosen as an ambassador for
Pantene shampoo and partnered with
Calvin Klein. In 2018, Singh appeared in the music video for
Maroon 5's "
Girls Like You" featuring
Cardi B. In 2018, Singh was to star in NBC pilot
Bright Futures. The show was later cancelled by NBC and the pilot episode was left unaired. On April 13, 2018, Singh announced that she had launched her own production company
Unicorn Island Productions. The company is based in Los Angeles, California.
A Little Late and other ventures (2019–present) In March 2019,
NBC announced that Singh would host a new
late night talk show,
A Little Late with Lilly Singh, which succeeded
Last Call with Carson Daly following its series finale later in the year. She promoted the show during the season finale of ''
America's Got Talent. The show premiered on September 16, 2019, to positive reviews by critics. On May 13, 2020, NBC renewed A Little Late with Lilly Singh
for a second season. It premiered on January 11, 2021. On May 6, 2021, A Little Late with Lilly Singh'' ended after 2 seasons. In August 2019, Singh dropped the name "Superwoman" in an Instagram post. Singh was also nominated for "Audience Choice Creator of the Year" at the
9th Streamy Awards. 2019 In 2020, Singh partnered with the video-sharing app
TikTok to start creating videos on the app. As of July 2023, she has over 1.5 million followers and over 30 million total likes on the app. She was scheduled to host the
31st GLAAD Media Awards in March 2020 before it was cancelled due to the
COVID-19 pandemic. On August 18, 2020, Singh announced on the
Today Show that she would star, write, and produce, a sketch comedy show titled
Sketchy Times with Lilly Singh. NBC ordered 2 episodes of the show and was shot and filmed in Singh's home. The show was released on October 29, on
Peacock. On September 1, 2020, Singh and other celebrities partnered with the
Los Angeles 2028 Olympics organizing committee to create one of many emblems for the 2028 Summer Olympics. Singh's "A" represents
gay pride. On September 11, it was announced that Singh will voice Penny in
Riverdance: The Animated Adventure, released in 2021. It was also announced in October that Singh would be voicing a Pickles in another film, titled
Hitpig!, released in 2024. In 2021, Singh signed onto a comedy project (produced by
Kenya Barris) on
Netflix. She and her Unicorn Island Productions banner struck a deal with Universal Television Alternative Studio. Singh appeared as Liv in the second season of the Hulu series
Dollface, which premiered on February 11, 2022. In October 2021, it was announced that Singh would be a judge on the second season of ''
Canada's Got Talent, which premiered in March 2022. She also starred in The Muppets Mayhem for Disney+, which was announced on March 7, 2022. The show received mostly positive reviews. On April 6, 2022, Singh released her new book, Be a Triangle''. Following the signing of a first-look deal with
Bell Media, it was announced that Singh would host
CTV's new primetime quiz show titled
Battle of the Generations, which premiered on June 19, 2023. In March 2023, Singh co-hosted the
95th Academy Awards pre-show. In 2024, Singh produced, wrote, and starred in the film ''
Doin' It, directed by Sara Zandieh and premiering at South by Southwest, receiving mixed reviews from critics. The film was released in theatres on September 19, 2025. She is set to produce an adaption of the novel Arzu
under her Unicorn Island Productions banner. In 2025, she launched a media network for social media content creators with South Asian descent, named Hyphen8''. She also signed with
United Talent Agency for representation. == Public image ==