"This meeting of the Swingin' Soiree is now in session!" Kaufman's big break came in 1958 after he moved to
WINS/1010 to do the all-night show, which he titled ''The Swingin' Soiree''. Shortly after his arrival, WINS's high-energy star disc jockey,
Alan Freed, was indicted for tax evasion and forced off the air. Though Freed's spot was briefly occupied by
Bruce Morrow, who later became known as Cousin Brucie on
WABC, Murray was soon moved into the 7–11 pm time period and remained there for the next seven years, always opening his show with Sinatra and making radio history with his innovative segues, jingles, sound effects, antics, and frenetic, creative programming. Jeff Rice, writing in
M/C Journal, says that
Tom Wolfe calls Murray "the original hysterical disk jockey".
"The Fifth Beatle" Murray the K reached his peak of popularity in the mid-1960s when, as the top-rated radio host in New York City, he became an early and ardent supporter and friend of
The Beatles. When the Beatles came to New York on February 7, 1964, Murray was the first DJ they welcomed into their circle, having heard about him and his Brooklyn Fox shows from American groups such as the
Ronettes (sisters
Ronnie and
Estelle Bennett and their first cousin
Nedra Talley). The Ronettes met the Beatles in mid-January 1964, just a few weeks before, when the Harlem-born trio first toured England (the
Rolling Stones were the group's opening act). The Beatles and Decca Records (distributor of Philles Records, the Ronettes' American label) jointly threw the Ronettes a welcome party in London. When the band arrived in New York, Murray was invited by Brian Epstein to spend time with the group, and Murray persuaded his radio station (WINS) to let him broadcast his prime time show from the Beatles' Plaza Hotel suite. He subsequently accompanied the band to Washington, D.C. for their first American concert, was backstage at their
The Ed Sullivan Show premiere, and roomed with Beatles guitarist
George Harrison in Miami, broadcasting his nightly radio shows from his hotel room there. Murray came to be referred to as the "
Fifth Beatle", a moniker he said he was given by Harrison during the train ride to the Beatles' first concert in Washington, D.C. or by
Ringo Starr at a press conference before that concert. (However, in
The Beatles: The First U.S. Visit he is seen christening himself thus in a phone conversation with the Beatles on the morning of their arrival in New York.) His radio station WINS picked up on the name and billed him as the Fifth Beatle, a moniker he came to regret. He was invited to the set of ''
A Hard Day's Night'' in England and made several treks to England during 1964, giving WINS listeners more Beatle exclusives.
The move to FM In December 1964, Murray announced his intention to resign from WINS on the air, breaking the news that the station had been sold and would soon switch to an all-news format. He did his last show on February 27, 1965, before the format change in April 1965. A year later, in 1966, the
Federal Communications Commission (FCC) ruled that AM and FM radio stations could no longer simultaneously broadcast the same content. This enabled Murray to become program director and primetime DJ on
WOR-FM, 98.7—one of the first FM rock stations, soon airing such DJs as
Rosko and
Scott Muni in the new FM format. Murray played long album cuts rather than singles, often playing groups of songs by one artist, or thematically linked songs, uninterrupted by commercials. He combined live in-studio interviews with folk-rock—he called it "attitude music"—and all forms of popular music in a free-form format. He played artists such as
Bob Dylan and
Janis Ian and the long, album versions of their songs that came to be known as the "FM cuts".
Al Aronowitz quotes Murray as saying about this formula, "You didn't have to hype the record any more. The music was speaking for itself."
Dylan Murray championed
Bob Dylan after his much-maligned decision to
go electric. He introduced him to boos at a huge
Forest Hills Tennis Stadium concert in August 1965, saying, "It's not rock, it's not folk, it's a new thing called Dylan." He defended Dylan on a
WABC-TV panel. Wrote the
Saturday Evening Post: "Even in his months of seclusion after the motorcycle accident, WABC-TV dedicated a television show to a discussion of what Bob Dylan was really like. When one member of the panel accused Dylan of all but inventing juvenile delinquency, there was only Murray the K to defend him. 'Is Bob Dylan every kid's father?' Murray asked."
Last years in radio WOR-FM switched to the tighter and hit-oriented
Drake format, in which DJs weren't allowed to pick the music and talk as much, so Murray the K left New York radio in August 1967 to host programs in
Toronto—on
CHUM—and on
WHFS 102.3 FM in
Bethesda, Maryland, in 1972. He returned to New York after his short stint on WHFS on the weekend show
NBC Monitor and as a fill-in morning DJ, and then in 1972 moved to a regular evening weekend program on
WNBC radio where
Don Imus was broadcasting; he was joined there by the legendary
Wolfman Jack, a year later. Although it was low-key, Murray's WNBC show featured his innovative trademark programming style, including telling stories that were illustrated by selected songs, his unique segues, and his pairing cuts by theme or idiosyncratic associations. In early 1975, he was brought on for a brief stint at Long Island
progressive rock station
WLIR, and his final New York radio show ran later that year on
WKTU after which—already in ill health—he moved to
Los Angeles. The syndicated show Soundtrack of the '60s mentioned below was heard in
New York City on WCBS-FM.
Gary Owens succeeded Murray as its host. ==Brooklyn Fox shows==