DuMont's NFL coverage consisted of contracts the network signed with individual NFL teams. Only for the
NFL Championship Game did the network actually sign a contract with the league. Some teams did not have deals with DuMont; instead selling television rights to local stations, independent producers, or breweries who were major sponsors and who also packaged the telecasts.
1951-1952 Locally and regionally televised games were broadcast as early as 1939, but on December 23, 1951, DuMont televised the first ever live,
coast-to-
coast professional football game, the
NFL Championship Game between the
Los Angeles Rams and
Cleveland Browns. DuMont paid
$75,000 for the rights to broadcast the game. In
1952, DuMont only aired
New York Giants games before moving to a more national scope the following season.
1953-1954 During the
1953 and
1954 seasons, DuMont broadcast Saturday night NFL games. It was the first time that National Football League games were televised
live, coast-to-coast, in
prime time, for the entire season. This predated
Monday Night Football on
ABC by 17 years. Several of the games in 1953 and 1954 originated in
New York (
Giants),
Pittsburgh (
Steelers), or
Washington (
Redskins). (All three of these cities had
DuMont O&Os.) From 1953-55, DuMont televised the
Thanksgiving NFL games between the
Detroit Lions and the
Green Bay Packers. DuMont was nominated for
Emmy Awards for its coverage of the 1953 and 1954 seasons but did not win. DuMont proved to be a less than ideal choice for a national broadcaster. The network had only eighteen primary affiliates in 1954, dwarfed by the 120 available to NBC (although a number of ABC, CBS, and NBC affiliates that had DuMont "secondary" affiliations did carry some NFL games, mainly on Sunday afternoons). Coverage of Canadian football's "
Big Four" was more readily available on NBC than NFL games were in most markets on DuMont.
1955 In January 1955, DuMont obtained rights from the Los Angeles Newspaper Charities to cover the
Pro Bowl only one week before the game date. As they had trouble lining up
affiliates to cover the game on such short notice, the telecast was cancelled. By
1955, the DuMont network was beginning to
crumble. For instance, in
1955,
NBC replaced DuMont as the network for the NFL Championship Game, paying a rights fee of
$100,000. ABC acquired the rights to the Thanksgiving game. Meanwhile, most teams (sans the
Giants,
Eagles and
Steelers, who received regionalized coverage from DuMont) were left to fend for themselves in terms of TV coverage. Consequently, this is roughly how coverage went for each team in 1955: •
Colts - local coverage •
Bears -
ABC home games •
Cardinals -
ABC home games •
Browns - regional coverage, sponsored and produced by
Carling Beer •
Lions - local coverage •
Packers - no coverage •
Rams -
ABC Pacific •
Giants - DuMont regional •
Eagles - DuMont regional •
Steelers - DuMont regional •
49ers -
ABC Pacific •
Redskins - regional coverage, sponsored and produced by
Amoco Gasoline The October 17, 1955 issue of
Sports Illustrated lists Chicago Cardinals-New York game as not televised. However, an article on this game in October 16, 1955 issue of the
New York Times states, "(t)he game will be telecast but will be
blacked out within a 75 mile radius of
New York City." Meanwhile, the October 31, 1955 issue of
Sports Illustrated lists the Chicago Bears-Los Angeles game as being televised. If so, it could have been televised as a syndicated pick up.
Bob Wolff is listed as doing play-by-play for the Giants game for DuMont, so Chris Schenkel could have made the call here. DuMont ceased most entertainment programs (and a
nightly newscast) in early April
1955. DuMont still broadcast some sports events (a
Monday-night boxing show and the
1955 NFL season) until either August
1956, or Thanksgiving
1957. Prior to the
1956 NFL season, DuMont sold its broadcast rights to
CBS; for DuMont's last broadcast in 1957, a high school football state championship, it borrowed
Chris Schenkel, CBS's announcer for New York Giants broadcasts at the time. ==Announcers==