Gordon made his debut in stock car racing in November 1990 at
Atlanta Motor Speedway, driving for
Junie Donlavey in the
Automobile Racing Club of America season finale; he finished 21st, but turned heads by winning the pole for the event.
NASCAR Cup Series Gordon's
Winston Cup debut came in 1991, driving two races, including the
Daytona 500 for
Junie Donlavey in the No. 90
Ford. In 1993, Gordon drove the No. 28
Texaco-sponsored Ford for
Robert Yates Racing at Talladega in the team's first race after the death of driver
Davey Allison. In 1994, Gordon drove in one race for
Michael Kranefuss starting and finishing 38th at Michigan. In 1996, Gordon raced at Charlotte in what was one of the first starts ever for
Dale Earnhardt, Inc. He also raced at Rockingham and Phoenix for
Felix Sabates. Gordon's first full-time ride came in 1997 with
Felix Sabates'
Team SABCO. Gordon raced in 22 starts with SABCO, and captured the pole at Atlanta. He also finished fourth at
Watkins Glen, his only top-ten finish of the year. In 1998, Gordon ran only one race, in the No. 96 CAT car for
Buz McCall, at Sears Point. He returned to NASCAR full-time in 2000, attempting to run his own team. Again, the results were disappointing; he failed to qualify for several races and finished with only two top-tens in seventeen starts. Gordon started the 2001 season driving for
Morgan-McClure Motorsports in the No. 4 Kodak-sponsored Chevrolet, but was replaced by
Kevin Lepage after only five races. Gordon returned to racing in a one-off agreement with
Ultra Motorsports, where he replaced the team's regular driver
Mike Wallace in the No. 7 NationsRent-sponsored Ford for the June race at
Sears Point. Gordon was leading that race near the end, but was passed by
Tony Stewart, when Gordon repeatedly fought to hold off a lapped
Kevin Harvick, which gave Stewart the chance to overtake Gordon and win the race. Later in the same season, Gordon joined
Richard Childress Racing as a replacement for an injured
Mike Skinner. In the rescheduled season finale at
New Hampshire, Gordon was engaged in a closing-laps battle with eventual champion
Jeff Gordon (no relation). With 16 laps to go, leader Jeff Gordon (who ended up leading 257 of the 300 laps) was stuck behind the 12th place
No. 77 car of
Robert Pressley trying to stay on the lead lap, with Robby right on his tail. In the middle of turns three and four, Robby gave a bump to Jeff while he had slowed down to try and pass the lapped car of
Mike Wallace, sending him into Wallace's
No. 12 car and inflicting damage on the 24 car. Jeff was black flagged while attempting to retaliate under caution, and Robby went on to earn a controversial first career victory. The race, which had originally been scheduled for September, was postponed after the
September 11 attacks, and after the event Gordon announced he would donate all his winnings to the victims of the 9/11 attacks. Gordon continued to race for Richard Childress Racing in 2002. He crashed in the Daytona 500 and had a string of poor finishes in the spring. He performed well at Sonoma and led the most laps at Watkins Glen with 21 and finished third. He had a top-ten run at the Bank of America 500 but crashed in a ten-car pileup which also collected teammates Jeff Green and Kevin Harvick. Gordon finished twentieth in the final points standings, which was, at the time, his highest finishing position in his career. In 2003, Gordon broke out and compiled his best season statistically. He finished sixth in the Daytona 500 and finished 10th in the Aaron's 499. He also led 29 laps at Richmond and finished fourth in the rain-shortened race. Then, he earned his first road course win at
Infineon Raceway, after a controversial but legal pass under caution of his then-teammate, Kevin Harvick. Gordon continued running well during July, finishing seventh at Chicagoland, and then sixth at the 2003 Brickyard 400. Gordon took his third career win later in the year at
Watkins Glen. He,
Jeff Gordon,
Tony Stewart, and
Kyle Busch are the only drivers to win both road course events (at
Infineon Raceway and
Watkins Glen) in one season since the two became part of the current
Sprint Cup schedule. Part of the reason for Gordon's success in 2003 was his pairing with Kevin Hamlin, a veteran crew chief. Despite his success with Hamlin, RCR replaced Hamlin with crew chief Chris Andrews for 2004. 2004 was a big disappointment after the 2003 campaign. With Andrews, Robby Gordon had a string of races in which he finished at the back of the field. His first top-ten finish of the season was the spring race in Darlington, and then had a series of DNF's. His best races, as expected, were at the road course races and the restrictor-plate races. He led 22 laps at Talladega before finishing fifth, and then led sixteen laps at Watkins Glen, racing
Tony Stewart for the win late in the race. He then was involved in a controversial incident with
Greg Biffle at Loudon that led to NASCAR slapping the No. 31 team with a two-lap penalty, a $15,000 fine and a 50-point deduction in the point standings, and also led to the team putting Gordon on probation. While having a bad Cup Season in 2004, Robby Gordon and
John Menard restarted their own Busch Series team,
Robby Gordon Motorsports, in which they fielded the single No. 55 Fruit-of-the-Loom-sponsored Chevrolet, supplied by
Earnhardt-Childress Racing Engines. The No. 55 Busch Series team, which competed in 25 of the 34 scheduled races, performed so dramatically well, that Robby and Menard decided to field the team in Cup for 2005. Despite
Richard Childress asking Gordon to stay on RCR, Gordon announced in late 2004 that he would be operating his own Nextel Cup team, the No. 7 Jim Beam-sponsored Chevrolet. For 2005, Gordon moved his Busch Series team up to the Nextel Cup, and was the only owner/driver left. Gordon's primary sponsor was
Jim Beam Bourbon; his crew chief was originally Bob Temple before he was replaced by Greg Erwin.
Fruit of the Loom was the primary sponsor for nine races in the 2005 season. His friend John Menard had his hardware corporation,
Menards also become sponsors, as well as
Harrah's. Gordon again struggled as an owner/driver, finishing with only two top-tens in 29 starts and failing to qualify for several races. In 2006, Gordon's team used engines from
Dale Earnhardt, Inc., and showed slight improvement over the previous year's performance over the first few races. He performed well at Sonoma and Watkins Glen, qualifying and finishing in the top-ten in both races. For the 2007 season, Gordon switched to the
Ford Fusion, with engines supplied from Roush-Yates. He started his season with a fifteenth-place finish in the 2007 Daytona 500, and picked up a few top-ten finishes, before he had a break-out race at
Sears Point in which he qualified second, led a race-high 48 laps, and finished sixteenth. He had two top-tens by year's end, and finished 26th in points. On February 1, 2008, Gordon said he would go to
Dodge in 2008, marking his fourth change in as many years. He also announced a technical, manufacturing and marketing services agreement with
Gillett Evernham Motorsports. After dropping to 33rd in points, Gordon announced he would be running Toyotas in 2009, which would be his fifth change in as many years. Gordon competed in fewer races in 2010, as Jim Beam did not renew its contract. In October, he founded
Speed Energy as a means to generate funding for RGM. The team finished 34th in 2009 owner's standings. In January 2010, Gordon formed an alliance with
BAM Racing, his sixth change in six years. In 2010, with
Ted Musgrave driving, his team failed to qualify at Pocono, the first time since the 2005 race at Texas. He performed well at Sonoma in the Toyota Save Mart 350 and ended up second to Jimmie Johnson, which secured some part-time sponsorship for RGM. A penalty involving another team moved the No. 7 back into the top-35. Due to a commitment in Argentina, Bobby Labonte drove the No. 7 at
Loudon.
P. J. Jones and
Kevin Conway have also shared the No. 7; Gordon entered a No. 07 car for a number of races. Gordon secured a sponsorship to compete in the
2012 Daytona 500, but poor performance resulted in Gordon racing only at Phoenix and the road-course race at Sonoma. He failed to qualify for early-season races at Las Vegas and Fontana. At that point, sponsorship money dried up, and Gordon's team made no further starts in 2012. By 2013, Gordon's NASCAR career ended, as he was unable to attract sponsorship for any more NASCAR seasons. On March 28, 2008, Gordon and the No. 22 Supercuts Dodge Team of Fitz Motorsports joined forces for a part-time schedule in the NASCAR Nationwide Series after driver
Mike Bliss left the team to drive the No. 1 Chevrolet owned by
James Finch. As of the press release Gordon is slated to drive both the Phoenix and Texas Nationwide Series events in the No. 22 car. While driving part-time for Fitz, Gordon also drove a couple races for RGM. Gordon drove his No. 55
Mapei/Menards Dodge in the Chicagoland Race in July. He also started the Watkins Glen race in his No. 55 Jim Beam Dodge in 2nd place and finished in nineteenth position. In 2009, Gordon cut his Busch season to just one single race, at Watkins Glen. There, he drove his No. 55 Hard-Rock Hotel car at the 2009 Zippo 200. Starting third, he was briefly in contention for the win, until he tangled with
Joey Logano with seven laps to go. He finished fourteenth. In 2010, Gordon drove the No. 07 Menards Toyota in the Nationwide series at Montreal as part of his alliance with John Menard for RGM. It was the first time since 2007 that he drove at Montreal due to his altercation with
Marcos Ambrose (see below) due to having made amends by skipping the next races at the track. He dominated the last twenty laps of the race but ran out of fuel with two laps to go handing the win to colleague veteran Boris Said and resulted in the top-twenty in the finish. In 2011, Gordon drove his No. 77 Mapei car at Montreal. He led five laps but broke down from engine failure, finishing 31st.
Craftsman Truck Series Gordon has run four career
Craftsman Truck Series races with one top-five and two top-ten finishes. He has run for
Team SABCO,
Bobby Hamilton Racing, and
Morgan-Dollar Motorsports. ==Post-NASCAR Career==