The
1968 presidential election brought the Republican
Richard Nixon to power and left the Democratic Party deeply divided. Strauss had long expected that his friend, Connally, would run for president and hoped that he would seek the Democratic nomination in the next election. Strauss opened a
Washington, D.C. office for his law firm and became
Treasurer of the Democratic Party in 1970. However, less than a year later, Connally accepted an invitation from Nixon to serve as
Secretary of the Treasury. Strauss resigned from his treasurer position in 1972 after the Democrats nominated
George McGovern. McGovern and the Democrats suffered a
crushing defeat, losing in 49 of the 50 states. Democratic governors from the South and West, seeking to reverse the party's liberal shift, forced out McGovern ally Jean Westwood as chair of the
Democratic National Committee and replaced her with Strauss, who was favored by the leader of the effort, Kentucky Gov. Wendell Ford. Although emboldened by its success in
1974, the party had no obvious frontrunner for the presidential nomination in 1976. While remaining studiously neutral in the struggle for the nomination, Strauss carefully rebuilt the party's finances and planned a tightly disciplined
national convention in
New York City to erase memories of the chaotic gatherings of
1968 and
1972. By the time the Democrats met at
Madison Square Garden, the nomination had been secured by an unexpected candidate, former
Georgia Governor Jimmy Carter. Strauss expertly managed the convention. At the 1972 convention, party infighting had delayed candidate McGovern's acceptance speech until late at night, when the television audience had gone to sleep. Strauss made sure that Carter's acceptance speech ran in
prime time, and the
convention ended with a memorable tableau: the leaders of the party's opposing wings,
conservative George Wallace and
liberal George McGovern, flanking Carter with clasped hands upraised. The Democrats entered the fall campaign united for the first time in years. Credit for this accomplishment was awarded to Chairman Strauss, and Carter quickly asked Strauss to chair his election campaign. The national election was closely contested, but Carter emerged victorious, Strauss being acclaimed as a political kingmaker. ==Carter==