Rayner is an author and illustrator. His previous jobs include painting signs and silk screening, as well as working as a mapmaker for the
Land Registry,
Peterborough. Rayner's first book contract was with
Ernest Benn. The book was to be called
The Trouble With Strawberry Jam Pancakes, but, after delivering three separate sets of artwork, the title was shelved. His first published work was a set of six stories for the Oxford Reading Tree called
Lydia. Rayner has had a hand in several popular series for early readers. He is the illustrator for Rose Impey's long-running
Animal Crackers books, and, as both author and illustrator, he created the
Dark Claw,
Rex Files, and
Ginger Ninja series. These series have very different themes: the
Dark Claw books are a spoof of
Star Wars and other such science-fiction stories, starring cats and rodents; the
Rex Files (a take-off on the television series
The X-Files) feature a duo of canine sleuths named Rex and Franky who investigate various terrifying paranormal events; and the
Ginger Ninja books are about a pawball-mad kitten named Ginger who faces typical elementary-school problems such as bullies. Rayner has said that
The Ginger Ninja is his favorite book, both because the Ginger Ninja is the character most like him (Rayner himself had bright red hair as a child) and "because that was the book where I looked deepest into the darkest regions of my character and managed to come up almost sane at the end", as he said in an interview with Word Pool. Despite their different subject matter, all of Rayner's books were designed to be both easy to comprehend and entertaining for children who are learning to read on their own. They feature short sentences, short chapters and almost comic-book-like illustrations. Explaining what he finds most rewarding about his work, Rayner said in the Word Pool interview, "my readers are at the most important stage of reading development, where they can be put off or enthused for life." While he admits that the early-reader genre is often overlooked by critics, "children find it for themselves and read my books by the bucket load. That's my reward." Rayner illustrated the
MudPuddle Farm series of books written by
Michael Morpurgo. In January 2012, nine million copies of the books were given away with
McDonald's Happy Meals in the
United Kingdom. Rayner has been at the forefront of children's authors using technology. His interactive website has been running since 1997. He started his
YouTube Drawing School, ShooRaynerDrawing, in 2010, and won the YouTube NextUpEurope Competition in 2011. He has another successful YouTube channel called DrawStuffRealEasy and ShooRaynerLife which is a blog and entertainment channel featuring "learn British Culture" a tongue-in-cheek look at Britain. ==References==